This position is located at the Wing Public Affairs Office. This is an National Guard dual status technician position that requires military membership, compatible military skill assignment and classification. The primary purpose of this position is to serve as the Public Affairs Specialist responsible for all public, community and media relations (including international media) programs for the unit. The incumbent performs the following duties:
MAJOR DUTIES:
1. Plans, develops, implements, and evaluates a diverse and strategic Public Affairs (PA) program through media and audience analysis, determines PA program needs and organizational direction to achieve unit goals. Formulates long range plans, and develops policies to enhance public understanding, support, and acceptance of unit programs and activities at local, state, national and international levels, which includes the international training and remotely piloted aircraft missions. Advises the Wing Commander and Wing leadership on sensitive or controversial PA matters, to include international affairs related to the training of international students from multiple foreign countries and remotely piloted aircraft foreign and domestic operations. Advises the state Public Affairs Officer, and potentially The Adjutant General (TAG) and Air Component Commander, Air Force and National Guard Bureau Public and representatives on substantive issues related to the Wings flying mission.
2. Develops and writes information materials designed to reach domestic and international audiences through various media such as wire service, radio, television, magazines, newspaper online and social media. Prepares materials specifically to explain or describe the unit mission, international training program, requirements, capabilities, accomplishments, policies and programs. Written materials include news releases, radio spot and television announcements, fact sheets, feature stories, background statements, special reports, etc. for both local and international media sources. Establishes and implements short and long range plans for print and electronic media programs. Coordinates, supervises, and evaluates media servicing activities.
3. Targets and services state and national media markets with print, photographic and electronic materials in support of publicizing the mission of the Wing. Responds to media requests for information of both a routine and controversial nature. Prepares or assembles information kits, edits and rewrites informational material, releases photographs, video and/or other stories of interest stories to news media, studies current issues, coordinates news interviews, and prepares questions to be addressed, arranges photographic and electronic media coverage of newsworthy events involving the Wing, ensures maintenance of unclassified photo library of appropriate material for news releases, and coordinates public affairs airlift and orientation flights for media representatives.
4. Provides PA advice concerning the Wing Mission and state Public Affairs Officer, USAF, NGB Public and TAG, Air Component Commander, Wing leadership, Commander and staff in support of policies and programs of interest to internal audiences. Provides advice and guidance to Wing leadership on sensitive and controversial matters concerning international partners and policies related to PA issues. Analyzes, coordinates, and updates Command Information (CI) plans, policies and programs related to all public, community and media relations (including international media) programs for all unit missions. Prepares and coordinates special projects to inform all guard members, technicians, families and employers of new policies, programs, or activities. Provides guidance and support to subordinate commands on CI matters. Coordinates CI projects with NGB staff or other agencies as appropriate. Researches and analyzes trends in attitudes and opinions of internal audiences to redevelop/refine CI plans and policies. Oversees production of print and electronic media CI projects.
5. As the PA representative for the Wing, establishes and maintains close working relationships with officials of various civic, media, veterans, and community groups, as well as state and federal government officials outside the NG. Expands the base of public support through such relationships, and promotes the interests of NG programs which may be at odds with interests of respective groups. Serves as point of contact with veterans' organizations or defense related associations requesting information from the unit. Responds to public requests and develops materials that expound on the nature and purpose of the unit and the foreign pilot training program. Also responds to requests for information under the provisions of the Freedom of Information Act (FOIA).
**REFER TO PD FOR FULL LIST OF DUTIES/RESPONSIBILITIES**
Starting at $88,562 Per Year (GS 12)