Total 6 job vacancies by Ipg Mediabrands (singapore) Pte. Ltd.

Who We Are

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique optimization, analytics, AI, and experimentation capabilities.

KINESSO has brought together the collective power of what was formerly Matterkind (programmatic), Reprise (search & social), and Kinesso (data & tech) under one collective entity that will serve as the most powerful delivery engine in the industry.

We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at KINESSO.com.

The Position

The Regional Senior Director reports into the Regional President Kinesso APAC and is responsible for working with key IPG Mediabrands organizations to understand the digital landscape, define the agency’s digital vision and prepare the organization on to execute against that vision.

• Team Leadership: Support and deliver craft excellence to teams across paid search, paid social, SEO, social content, creative, offshore ad operations, teams.
• Client Relationship Management: Maintain strong direct client relationships, ensure client satisfaction, and identify opportunities for business growth. Troubleshoot issues, provide solutions, and collaborate with UM and INI for seamless support.
• Vendor and Platform Management: Foster strong vendor relationships to stay ahead of industry trends. Share insights with teams, participate in training, and leverage expertise for new business pitches.
• Business Development: Actively participate in new business pitches with UM, INI, and Kinesso where relevant. Maintain a pipeline of potential opportunities across various craft pillars for both existing and new clients.

Ideally

• Vast experience related to digital
• Experience in managing mid-large teams
• Experience across multiple client and business categories.
• Ability to interpret and analyze data to inform go-to-market strategies.
• Outstanding knowledge and hands-on experience with programmatic, display, video, mobile, native advertising platforms, and various online bid models (CPM, CPC, CPA, CPI, etc.).
• Strong demonstrable experience developing and implementing SEO and social media campaigns.
• Solid understanding of the marketing/communications process.
• Strong marketplace relationships with senior sales people at major media companies
• Creative approach to defining deal terms including pricing models and value based on client objectives
• High level of comfort presenting to client and internal team members
• Excellent presentation skills for client and internal team communication

Kinesso is an equal opportunity employer and is committed to building a diverse and inclusive workplace. People with Disabilities and all historically excluded or under-represented people are encouraged to apply.

Who We Are

Initiative unlocks business growth for the world’s most ambitious brands. We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame and Flow for brands like Nike, Amazon, Merck, and LEGO.

Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 9,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.

DISCIPLINE OVERVIEW: STRATEGY

Initiative’s Strategists generate smart and strategic brand platforms that inspire and inform the conditions needed for each brand to grow. They are the agency’s cultural architects, single-minded in both their approach and ambition to create lasting cultural impact vs. singular media moments

Future-focused and independent, they sit as an entrepreneurial, agile unit of consumer, creative and analytical experts who are cast and deployed according to Brief/skillset vs. Client. They take a holistic ‘full world’ POV to drive smarter, better and broader ‘media’ thinking that generates more interesting and rich territories for a brand to explore, working in creative collaboration with all teams - Client Advice & Management, Communications Design and Partnerships - to inspire and inform the creation and design of culturally-led brand experiences.

The Opportunity

The Strategy Director reports into the Head of Strategy APAC and is responsible for developing strategic recommendations that solve client communication challenges.

Client

• Lead (and take responsibility for) the development of regional campaign strategy from briefing to the final document.
• Collaborate with Comms Design Director to produce data-informed and culturally-relevant best-in-class connections planning, ensuring rigor by employing industry & Initiative tools/processes in the strategic process
• Connect with global strategy team to translate the global framework into regional recommendations.
• Identify longer-term communication and media innovation opportunities that are both inspiring but in alignment with pharmaceutical communication guidelines.
• Collaborate with creative agencies to translate the creative platform into engaging media ideas by infusing connections prowess to the recommendation.
• Demonstrate good understanding of consumers, their behaviours and culture, clearly communicating how the strategy delivers on the business need and KPIs
• Relationship-building with local counterparts at Initiative
• Hold both inspiring and pragmatic conversations with key clients, earning the trust to become an indispensable ally and partner who guides decision-making.
• With the Client Advice lead, maintain relevance of media planning and the Initiative media team through evolving market and brand conditions

New Business

• Participate in new business initiatives, leading the strategy for market pitches
• Ensure implementation remains true to strategic platform by working seamlessly with the implementation team

Internal

• Lead and advocate Fame & Flow for the team and client base, explaining the process and its benefits to clients and coaching its application amongst our own people
• Adherence to agency process / engage the right people at the right time – supply clear implementation briefs to the implementation team and offer support during the implementation process
• Take a leadership stance in sharing work internally, readily sharing relevant work or case studies whenever the opportunity presents itself
• Support training needs, creating a profile across the agency through involvement in idea generation sessions beyond allocated client base
• Train, guide, assist Client Advice and Management teams in development and sell-through of ideas

Ideally

• Vast experience in integrated planning role in media, creative, innovation or communications discipline (digital, content, invention, social, activation)
• Ability to think differently: creative and adaptive, entrepreneurial, independently-minded; deeply immersed in cultural understanding and driven by a desire to know more the world / to better understand people’s motivations and behaviors in the shifting landscape
• Enjoys working with multi-cultural teams
• Strong client skills, engagement is in an advisory capacity rather than to manage client relationships.
• Expert in consumer and cultural insights

Initiative is equal opportunity employer and is committed to building a diverse and inclusive workplace. People with Disabilities and all historically excluded or under-represented people are encouraged to apply.

Who We Are

Initiative unlocks business growth for the world’s most ambitious brands. We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame and Flow for brands like Nike, Amazon, Merck, and LEGO.

Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 9,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.

The Opportunity

The Client Advice and Management Director reports into Initiative President, APAC and is responsible for overseeing and leading the day-to-day performance media campaigns of the dedicated client team.

• Take a leadership role in a team of approx. 20 FTEs, servicing AWS across Initiative and Kinesso (our digital activation sister agency)
• Leading the senior client relationship and agency relationship for paid performance media including making recommendations to improve client results and solve challenges
• Contributing to the performance product roadmap, to remain at the forefront of digital, product and technology innovation
• Identifying and owning initiatives to develop the performance offering ​for AWS
• Providing strong leadership across of a team of highly skilled performance experts including developing plans to grow professional development

Ideally

• From a Media Agency background, and experience leading a complex, global client, working within a strategic digital team
• Strong understanding of B2B media, performance marketing and analytics
• Great communication skills, with ability to manage and positively influence stakeholders at all levels and nurture relationships both internally and externally.
• Extensive understanding of the digital landscape; keeping up to date with new trends and technology

Initiative is an equal opportunity employer and is committed to building a diverse and inclusive workplace. People with Disabilities and all historically excluded or under-represented people are encouraged to apply.

Who We Are

Initiative unlocks business growth for the world’s most ambitious brands. We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame and Flow for brands like Nike, Amazon, Merck, and LEGO.

Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 9,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.

The Opportunity

The Managing Director reports into the Initiative President, APAC and is responsible for overseeing the Singapore office and managing all aspects of the local operations.

LEADERSHIP:

• Oversee the Singapore office, managing all aspects of the local operations
• Make Fame & Flow proposition understood and implemented for clients through adoption from the teams across Crafts and Teams
• Grow market share by implementing own style with rigour and by working closely with the Mediabrands Singapore CFO
• Collaborate with Initiative APAC President to ensure alignment and keep regional and global leadership apprised of opportunities and advancements
• Be an active member of the Singapore media scene through advocacy, active participation in awards and establishment of thought-leadership via proactive contribution to industry conferences and publications

CLIENT MANAGEMENT:

• Foster, stabilise and strengthen relationship with existing Global, Regional and Local clients
• Ensure excellence in client service across all clients

TALENT:

• Build a culture that is cohesive, collaborative and flexible
• Develop a great place to attract and retain the best talent in the market
• Continuously review internal structure of people and goals to ensure that it is aligned to market’s strategic goals

COMMERCIALS:

• Agree and approve annual agency business plans, including strategy and P&L, with APAC CEO and Business Units - set expectations in accordance with client requirements and agency goals
• Set financial performance targets for the teams; ensure delivery and profitability of annual plans for the agency
• Lead fee negotiations to ensure best aggregate pricing in the market
• Support the different business units to develop on-going and future facing strategy to drive growth

GROWTH:

• Convert clients on internationally aligned business into local relationships and develop new business with particular focus on major local clients
• Optimise growth opportunities through development of clients in focus categories
• Identify and implement new revenue models and services in compliance with client contracts

Ideally

• A strong and inspirational leader with a strong network of connections in market and a proven track record of developing and maintaining excellent relationships with clients, colleagues vendors locally and internationally
• Vast experience in a media agency
• A driver of change; be future-facing, digitally savvy, and have made an impact on clients’ business in this space; be fearless about breaking new ground and resolving challenges
• Understands technology and strategy, the person must be on top of the evolving media landscape in market and the region
• Have a proven track record for driving top line growth through the new business agenda and unlocking organic growth amongst existing clients
• A galvanising and energetic leader with the natural ability to motivate and get best out of others with a history of building and motivating strong, successful teams
• Proven collaborator within a network, who can navigate and influence across complex teams and group structures
• Be a strategic and trusted client partner who is focused on adding business value for their clients
• Has highly developed commercial and business acumen with strong commercial and communication skills in English and with experience of running a business and having profit responsibility

Initiative is an equal opportunity employer and is committed to building a diverse and inclusive workplace. People with Disabilities and all historically excluded or under-represented people are encouraged to apply.

Who We Are

At Initiative, we believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 6,000+ strong talent across 90+ markets feel seen, heard, and valued.

Our vision is to create not only a better media company, but also a better media industry, and

maybe even a better world.

We make a promise to our people that we double down on seeing, celebrating & elevating all the

things that make you, uniquely you. And just as we do for our brands and clients, we connect our

people to the journeys that matter in building a meaningful career.

The Opportunity

The Senior Communications Design Director reports into the Chief Strategy Office and will be based out of our Singapore office.

• Develop regional media best practices based on industry case studies, established marketing

academia

• Facilitate and support data analysis and insight discovery and application for consumers using propriety tools across the region, as well as 3rd party data and research

• Drive the roll out of propriety tools and systems across APAC region, including inductions and training

• Accountable for the global and regional planning capability and adoption the markets,

• Identify new media partnerships and strategic opportunities from data integration to local

trends, partners and products to drive growth for client

• Partner with our econometrics leads to understand, interpret, and present back leading media

contributors to growth through our “Accelerator” programme

• Consolidate and review local Annual Media Investment plans and share with APAC

Marketing, highlighting any untapped opportunities, or by contrast, red flags, if any

• Have a clear view and understanding of market-by-market budgeting and the potential growth

impact of set budgets

• Conduct internal training

• Maintain strong relationships with key vendors

• Proactively keep track of changes in media tech landscape, identify implications and deploy

appropriate response actions

• In conjunction with the analytics and performance teams, set up consistent standards for

media metrics reporting, update in line with media platforms change.

• Lead QBRs/HBRs and other key client meetings

Join new business pitch teams, bringing Media Planning innovation to proposals

• Assist with existing clients occasionally with brainstorms, innovation sessions etc

• Represent Initiative in Industry functions/ events such as Panels, Round Tables, Awards

Juries

Qualities to succeed in this role

• Promote a positive, open working environment where opinions, views and ideas can be

shared.

• Astute listener and drive the right solutions.

• Play the agitator / driver with clients - push them to innovate rather than stagnate and professionally push back on clients when needed.

• Drive client confidence in your team across all areas of discipline - Strategy, Design,

Partnerships and SBUs

• Apply a client business lens to all areas of product.

• Deliver best in class work, not “just good enough” work.

• Keep leadership and team updated on client business/ developments and involve them in key client meetings.

• Partner with the discipline leaders (e.g., Strategy, Investment, Analytics) to provide team

members with well-rounded performance goals, evaluations and career paths.

Initiative is an equal opportunity employer and is committed to building a diverse and inclusive workplace. People with disabilities and all historically excluded or under-represented people are encouraged to apply.

Who We Are

Mediabrands Content Studio (MBCS) is part of IPG Mediabrands, the media and marketing solutions division of Interpublic Group. MBCS is a media-fuelled content practice designed to network and grow Mediabrands’ content and creative capabilities around the world. Strategically pairing new models of storytelling with Mediabrands’ global audience insights, MBCS develops and creates short - and long-form Original, Branded, Performance, and Campaign Content and provides a suite of entertainment solutions including media, talent, and production partnership development that powerfully grow brands. To learnmore about MBCS, please visit mbcs.com .

The Opportunity

The Junior Art Director will report into the Group Creative Director and is responsible for contributing to the conceptualizing, development and execution of creative concepts for various digital, social media and advertising campaigns.

• Execution of creative tasks
• Designing campaigns (Social, Digital, Films)
• Overall art direction
• Actively involve in brainstorming with the Creative team, unleash your creativity and share fresh viewpoints and ideas

Ideally

• Experience with Adobe Software (Photoshop, Illustrator)
• Passionate about Digital Design
• Stay ahead of the curve by keeping your finger on the pulse of social trends and the latest happenings
• Experience with After Effects is a plus
• Experience working in a Media Agency is a plus
• Please include your portfolio of your design work on your resume, we're keen to see all the good work you've done!

MBCS is an equal opportunity employer and is committed to building a diverse and inclusive workplace. People with Disabilities and all historically excluded or under-represented people are encouraged to apply.