At Ainscough Crane Hire, we pride ourselves on excellence, safety and innovation in the crane hire industry. As a leading provider of lifting solutions, we are committed to delivering exceptional service and exceeding our customers' expectations. We are now seeking a dynamic and experienced Regional Sales Manager to join our team and drive growth across multiple regions.
If you are a driven sales professional with a passion for achieving results and leading teams to success, we invite you to apply for this exciting opportunity.
Key Responsibilities
- Lead and manage a team of Area Sales Managers (ASMs) to achieve business EBITDA targets.
- Coach and mentor the ASM team to ensure they meet or exceed budgeted sales targets.
- Set and exemplify high operational standards to enhance revenue within your region.
- Develop new business opportunities and consistently achieve quarterly and annual sales goals.
- Cultivate and maintain relationships with managed account customers and key stakeholders to drive profitable revenue growth.
Key Accountabilities
- Oversee the performance and development of Area Sales Managers and their portfolios.
- Ensure deep knowledge of our products and services among team members to effectively handle customer enquiries.
- Conduct regular one-to-one reviews to enhance communication and identify training needs aligned with business objectives.
- Support ASM team in preparing proposals, presentations, and attending customer meetings as required.
- Analyse sales performance data to identify areas for improvement and implement corrective strategies.
- Provide ongoing coaching to enhance team motivation and sales effectiveness.
- Collaborate effectively across departments to ensure seamless operations and achievement of goals.
Benefits for a Regional Sales Manager
-Annual bonus
-Travel & Health cover including family / partner
·Bi-Annual retention bonus
·Company car
·24 days annual leave plus an additional day at 2 years service, 5 years service and 10 years service
·Holiday purchase, the option to buy an additional 5 days each year (via salary sacrifice)
·Group life assurance 3 x basic salary
·Pension 4% employer 5% employees
·Online access to payslips, book and view holidays and personal info
·Access to the Ainscough Advantage (People Value) benefits platform
Person Specification
Education/Knowledge/Experience
- Detailed understanding of crane hire and the mobile crane market.
- Technical expertise in crane specifications and related business specifics.
- Proven leadership qualities that reflect our company values and inspire team success.
Skills/Abilities
- Strong communication and leadership skills adaptable to different environments.
- Effective people management skills with a focus on teamwork and collective success.
- Proficient in delivering compelling presentations to prospects and clients.
- Ability to thrive under pressure, meet deadlines, and manage multiple priorities.
- Demonstrated negotiation skills and commercial acumen.
- Customer-centric with a deep understanding of customer relationships and business processes.
- IT literate, particularly with Microsoft Office suite (PowerPoint, Excel, Word).
Key Performance Measures
- Achieve revenue and profit targets for the assigned area.
- Meet or exceed KPIs for appointments, activities, and quote management.
- Effective diary and time management to optimise productivity.
- Strategic Thinking: Able to identify business potential and plan strategies considering technical and people-related issues.
- Leading Change: Proactively drives change and supports colleagues through transitions.
- Continuous Improvement: Identifies opportunities for process enhancement and ensures timely execution.
