We are seeking a skilled Social Media Executive who is eloquent in mandarin to manage a personal brand related to Beauty. The ideal candidate will have a passion for all things related to beauty, and possess strong skills in video editing, photography, creativity and idea generation.
Responsibilities:
Develop and implement social media strategies to increase brand awareness, engagement and sales
Create and curate visually appealing content for social media platforms (Instagram, TikTok, xiao hong shu etc.)
Plan and execute social media campaigns and promotions
Collaborate with influencers and brand ambassadors to increase brand reach and awareness
Stay up-to-date with industry trends and provide insights and recommendations to improve social media presence and performance
Website Management on Shopify
Manage website revamp and updating of campaigns and website pages on Shopify
Content strategy and execution
Requirements:
In-depth knowledge of social media platforms and their best practices
Experience with video editing and photography
Excellent communication and writing skills
Ability to think creatively and generate innovative ideas
Passion for beauty
Diploma/Bachelor's degree in Marketing, Communications or related field is preferred