Total 37 sales marketing job vacancies in PR / Media / Communications category in d14 geylang eunos

We are looking for a Social Media Marketing Manager who is skilled in driving conversions, increasing sales, and engaging our online community. You will lead our social media strategy, create impactful content, manage campaigns, and handle customer inquiries to support our growth objectives.

Key Responsibilities

1. Conversion-Driven Social Media Strategy

• Develop and execute social media strategies that drive traffic, increase sales, and convert followers into customers.
• Identify and target high-potential customer segments with content that meets their needs.
• Collaborate with the sales team to align social media efforts with sales goals.
• Monitor performance metrics to refine strategies and ensure continuous improvement in driving sales.

2. Content Creation and Optimization for Sales

• Create, curate, and optimize engaging content (posts, videos, ads) designed to drive conversions, including product promotions and special offers.
• Use tools like Canva, CapCut, or similar software to design visually compelling content tailored for different platforms.
• Regularly analyze content performance to adjust strategies and maximize engagement and sales.

3. Community Management and Customer Engagement

• Actively manage the social media community by responding to comments, messages, and enquiries quickly and professionally.
• Collaborate with the sales team to address enquiries and feedback, enhancing customer satisfaction and trust.
• Handle enquiries from social media channels, guiding potential customers towards booking appointments or making purchases.

4. Social Media Advertising and Campaign Optimization

• Plan, create, and manage paid social media campaigns to generate leads and increase sales.
• Develop compelling ad creatives and copy that resonate with target audiences.
• Continuously monitor and optimize campaign performance to meet and exceed sales objectives.

5. Lead Management and Sales Support

• Implement systems to track and follow up on leads generated through social media.
• Work with the sales team to refine lead management processes and improve conversion rates.
• Provide insights from social media engagement to improve products and services.

6. Trend Monitoring and Strategic Adjustments

• Stay updated on the latest social media trends, platform updates, and best practices.
• Adapt strategies based on changing trends and user behaviors to maintain relevance and effectiveness.
• Introduce innovative methods and tools to enhance engagement and drive sales.

Required Skills and Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field, with at least 4 years of experience in social media marketing, driving conversions and sales.
• Strong knowledge of social media platforms (Facebook, Instagram, TikTok, XHS, etc.), with experience in community management and customer engagement.
• Proficient in social media tools, analytics, and video editing software (e.g., Canva, CapCut).
• Excellent communication, creative, and analytical skills to craft compelling content and optimize campaigns.
• Ability to work independently, handle multiple tasks, and meet tight deadlines while ensuring high-quality outcomes.

Expressions seeks a motivated Social Media Marketing Executive will be responsible for developing and executing content strategies, managing relationships with influencers, and driving measurable results through social media. Additionally, you will handle social media enquiries and assist with customer enquiries to ensure a seamless customer experience. Your efforts will directly contribute to increasing brand awareness, engagement, and sales.

Key Responsibilities:

Content Creation & UGC Management:

• Develop and create engaging and conversion-driven social media content, including graphics, videos, and UGC (User-Generated Content), using tools like Canva and CapCut.
• Curate and repurpose UGC to align with brand messaging and drive authenticity in campaigns.
• Collaborate with internal teams to create content that supports product launches, promotions, and other marketing initiatives.
  

Influencer Marketing:

• Identify, engage, and manage relationships with influencers that align with our brand values and target audience.
• Coordinate influencer partnerships to produce authentic content that drives engagement and sales.
• Monitor and report on the effectiveness of influencer campaigns, optimizing strategies based on performance data.
  

Social Media Strategy & Management:

• Develop and execute social media strategies that drive brand awareness, engagement, and sales conversions across platforms like Instagram, TikTok, Facebook, and more.
• Manage the social media content calendar, ensuring timely and relevant posts that align with marketing objectives.
• Utilize paid social media campaigns to amplify content reach and target specific audience segments.

Handling Inquiries & Customer Service:

• Monitor and respond to social media inquiries, comments, and messages promptly and professionally.
• Assist with customer inquiries across social media platforms, ensuring a positive and seamless customer experience.
• Collaborate with the customer service team to address any issues or concerns raised on social media.
  

Sales-Driven Marketing:

• Focus on creating content and campaigns that are directly linked to increasing sales and conversions.
• Track and analyze social media performance metrics, providing actionable insights to improve conversion rates.
• Collaborate with the sales team to align social media efforts with sales targets and objectives.
  

Analytics and Reporting:

• Regularly track and report on social media and influencer campaign performance using analytics tools.
• Provide data-driven recommendations to enhance content effectiveness and increase ROI.
• Stay updated on social media trends, platform changes, and industry best practices to keep the brand ahead of the competition.

Supporting Other Marketing Activities:

• Assist the marketing team in executing broader marketing campaigns and initiatives.
• Participate in brainstorming sessions to develop innovative marketing ideas and strategies.
• Support the creation and distribution of marketing materials, including email campaigns, newsletters, and promotional content.
  

Qualifications:

• Proven experience in social media marketing, content creation, and influencer management.
• Strong proficiency in Canva, CapCut, and other content creation tools.
• Sales-oriented mindset with a focus on driving conversions through social media.
• Excellent communication and negotiation skills for managing influencer relationships.
• Strong analytical skills with experience in tracking and optimizing social media performance.
• Ability to work independently, manage multiple projects, and meet tight deadlines.
• Experience with paid social media campaigns is a plus.

About Us:
Adverdize is a dynamic digital marketing agency based in the heart of Singapore. We specialize in crafting innovative marketing strategies and creating engaging content that drives brand success. Our team is passionate about connecting brands with their audience in meaningful ways.

Job Description:
We are seeking a creative and motivated Social Media Specialist to join our team. The ideal candidate will have a keen eye for detail, a flair for content creation, and a deep understanding of social media trends. You will be responsible for developing and executing social media strategies that enhance brand awareness and engage our target audience.

Key Responsibilities:

• Content Planning: Develop and manage a content calendar that aligns with marketing goals and brand voice.
• Research: Stay up-to-date with the latest social media trends and identify potential viral content opportunities.
• Content Creation: Design engaging and visually appealing content across various platforms.
• Photography & Videography: Capture high-quality photos and videos to support content strategies.
• Analytics: Monitor and report on social media performance metrics to optimize strategies.
• Collaboration: Work closely with the marketing team to ensure brand consistency.

Requirements:

• Proven experience as a Social Media Specialist or similar role.
• Strong knowledge of social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok, Lemon8).
• Excellent written and verbal communication skills.
• Proficiency in content creation tools (e.g., Adobe Creative Suite, Canva, Capcut).
• Experience in photography and videography.
• Ability to analyse social media metrics and translate them into actionable insights.
• Creative mindset with attention to detail.

Why Join Adverdize?

• Be part of a vibrant and innovative team.
• Opportunity to work with exciting brands and projects.
• Room for professional growth and development.
• A supportive and collaborative work environment.

If you are passionate about social media and eager to make an impact in the digital marketing world, we'd love to hear from you! Please send your resume and portfolio to [hello@adverdize.com] with the subject line "Social Media Specialist Application - [Your Name]."

Remuneration:

$2,700 SGD - $3,100 SGD

Our client is a property firm is dedicated to providing personalized real estate solutions to our corporate customers with a focus on commercial and industrial spaces.

Role Overview:

The Marketing/Social Media Executive will work closely with the senior marketing consultant to execute day-to-day marketing activities and elevate company brand presence. In this hands-on role, you will manage digital marketing efforts, run campaigns, maintain social media channels, and support various aspects of the marketing strategy. Seeking someone who is proactive, able to take initiative, and excited to wear multiple hats in a fast-paced environment.

Key Responsibilities:

• Manage and maintain social media platforms (LinkedIn, Instagram, etc.) with engaging content, including posting, scheduling, and community management.
• Collaborate with our videographer and video editor to ensure a steady flow of content.
• Design basic marketing materials (social media graphics, email banners, etc.) as needed.
• Plan, execute, and optimize paid digital campaigns (Google Ads, Facebook Ads, etc.), including A/B testing for continuous improvement.
• Develop and execute email marketing campaigns, including writing, designing, and managing email sequences to nurture leads and engage existing clients.
• Work on SEO optimization efforts to improve website ranking and drive traffic.
• Organize and manage events, both online(webinars) and in-person, to engage with clients and partners
• Analyze marketing performance data to provide insights and recommendations for improvement
• Take initiative and be a hands-on team member, ensuring that all marketing efforts are executed with passion and attention to detail.
• Stay up-to-date with marketing trends and tools to ensure company remains at the forefront of industry best practices.

Skills & Qualifications:

• At least Diploma in the relevant discipline with proven experience in a marketing role with hands-on experience across multiple marketing channels (social media, digital ads, SEO, email marketing, etc.).
• Strong understanding of digital marketing strategies, including paid ads, SEO, A/B testing, and email marketing.
• Basic design skills (Canva, Adobe Suite, or similar tools).
• Experience in event planning and execution.
• Analytical mindset with the ability to interpret data and optimize campaigns accordingly.
• Excellent communication skills and ability to work well in a collaborative environment.
• Proactive, self-motivated, and able to take initiative in a fast-paced, small team setting.
• Ability to multitask and manage various projects with a hands-on approach.

Other Qualifications:

• Experience in the real estate or B2B sector.
• Familiarity with marketing automation tools and CRM systems.
• Knowledge of Google Analytics and other marketing analytics tools

Key Responsibilities

• Develop and implement Public Relations strategies, riding on various media channels aligned with the overall marketing strategy
• Write and edit content such as press releases , bylined articles, briefing materials, and social media posts.
• Media management on public issues and issue preparedness to protect brand reputation
• Maximize brand exposure and build relationships with media and key opinion leaders
• Analyze and measure success of Public Relations initiatives and campaigns according to set KPIs
• Collaborate with cross-functional teams, such as Corporate Affairs, and liaise closely with the Global Public Relations team to ensure alignment of marketing and Public Relations initiatives with overall business strategy
• Assist in the planning and execution of integrated communications campaigns to achieve overall business objectives

Key Requirements

• Minimum 1 year of relevant experience. Agency experience would be advantageous.
• Keen knowledge and understanding of the traditional and new media landscape in Singapore
• Strong organisational and project management skills
• Excellent written and verbal communication skills
• Degree in Mass Communication/ Marketing or related fields

The Magic Wrap Singapore is a new emerging brand, with a goal to do renovation in a more sustainable way, reducing the environmental damage done by the related industry. Our high energy team is looking for more fun and enthusiastic candidates to join the team!

Our content creator and marketing executives plays an important role ensuring the success of the company's vision. Enhancing the brand awareness and loyalty of current and new customers.

www.themagicwrap.com

www.instagram.com/themagicwrap

Responsibilities

• Handling brands' social media accounts from creating and planning interesting feeds, engagements, promotions and collaborations.
• Understand upcoming trend and new technologies.
• Staying up to date with company's industry knowledge and understanding customer needs across different services.
• Ability in managing and create full range of communications mix for all social media platforms.
• Understanding social media presence, engagement, and following, analyze social trends and statistics, and quantify the success of social media activities.
• Track, monitor, review results with sales team to evaluate effectiveness and execution methods of marketing campaigns

Requirements

• Never ending flare of creativity
• Self motivated and great problem solving ability
• To be customer centric
• Adobe Suite Knowledge / Video Editing
• Good command of english

We are looking for a Social Media Marketing Manager who is skilled in driving conversions, increasing sales, and engaging our online community. You will lead our social media strategy, create impactful content, manage campaigns, and handle customer inquiries to support our growth objectives.

Key Responsibilities

1. Conversion-Driven Social Media Strategy

• Develop and execute social media strategies that drive traffic, increase sales, and convert followers into customers.
• Identify and target high-potential customer segments with content that meets their needs.
• Collaborate with the sales team to align social media efforts with sales goals.
• Monitor performance metrics to refine strategies and ensure continuous improvement in driving sales.

2. Content Creation and Optimization for Sales

• Create, curate, and optimize engaging content (posts, videos, ads) designed to drive conversions, including product promotions and special offers.
• Use tools like Canva, CapCut, or similar software to design visually compelling content tailored for different platforms.
• Regularly analyze content performance to adjust strategies and maximize engagement and sales.

3. Community Management and Customer Engagement

• Actively manage the social media community by responding to comments, messages, and enquiries quickly and professionally.
• Collaborate with the sales team to address enquiries and feedback, enhancing customer satisfaction and trust.
• Handle enquiries from social media channels, guiding potential customers towards booking appointments or making purchases.

4. Social Media Advertising and Campaign Optimization

• Plan, create, and manage paid social media campaigns to generate leads and increase sales.
• Develop compelling ad creatives and copy that resonate with target audiences.
• Continuously monitor and optimize campaign performance to meet and exceed sales objectives.

5. Lead Management and Sales Support

• Implement systems to track and follow up on leads generated through social media.
• Work with the sales team to refine lead management processes and improve conversion rates.
• Provide insights from social media engagement to improve products and services.

6. Trend Monitoring and Strategic Adjustments

• Stay updated on the latest social media trends, platform updates, and best practices.
• Adapt strategies based on changing trends and user behaviors to maintain relevance and effectiveness.
• Introduce innovative methods and tools to enhance engagement and drive sales.

Required Skills and Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field, with at least 4 years of experience in social media marketing, driving conversions and sales.
• Strong knowledge of social media platforms (Facebook, Instagram, TikTok, XHS, etc.), with experience in community management and customer engagement.
• Proficient in social media tools, analytics, and video editing software (e.g., Canva, CapCut).
• Excellent communication, creative, and analytical skills to craft compelling content and optimize campaigns.
• Ability to work independently, handle multiple tasks, and meet tight deadlines while ensuring high-quality outcomes.

Expressions seeks a motivated Social Media Marketing Executive will be responsible for developing and executing content strategies, managing relationships with influencers, and driving measurable results through social media. Additionally, you will handle social media enquiries and assist with customer enquiries to ensure a seamless customer experience. Your efforts will directly contribute to increasing brand awareness, engagement, and sales.

Key Responsibilities:

Content Creation & UGC Management:

• Develop and create engaging and conversion-driven social media content, including graphics, videos, and UGC (User-Generated Content), using tools like Canva and CapCut.
• Curate and repurpose UGC to align with brand messaging and drive authenticity in campaigns.
• Collaborate with internal teams to create content that supports product launches, promotions, and other marketing initiatives.
  

Influencer Marketing:

• Identify, engage, and manage relationships with influencers that align with our brand values and target audience.
• Coordinate influencer partnerships to produce authentic content that drives engagement and sales.
• Monitor and report on the effectiveness of influencer campaigns, optimizing strategies based on performance data.
  

Social Media Strategy & Management:

• Develop and execute social media strategies that drive brand awareness, engagement, and sales conversions across platforms like Instagram, TikTok, Facebook, and more.
• Manage the social media content calendar, ensuring timely and relevant posts that align with marketing objectives.
• Utilize paid social media campaigns to amplify content reach and target specific audience segments.

Handling Inquiries & Customer Service:

• Monitor and respond to social media inquiries, comments, and messages promptly and professionally.
• Assist with customer inquiries across social media platforms, ensuring a positive and seamless customer experience.
• Collaborate with the customer service team to address any issues or concerns raised on social media.
  

Sales-Driven Marketing:

• Focus on creating content and campaigns that are directly linked to increasing sales and conversions.
• Track and analyze social media performance metrics, providing actionable insights to improve conversion rates.
• Collaborate with the sales team to align social media efforts with sales targets and objectives.
  

Analytics and Reporting:

• Regularly track and report on social media and influencer campaign performance using analytics tools.
• Provide data-driven recommendations to enhance content effectiveness and increase ROI.
• Stay updated on social media trends, platform changes, and industry best practices to keep the brand ahead of the competition.

Supporting Other Marketing Activities:

• Assist the marketing team in executing broader marketing campaigns and initiatives.
• Participate in brainstorming sessions to develop innovative marketing ideas and strategies.
• Support the creation and distribution of marketing materials, including email campaigns, newsletters, and promotional content.
  

Qualifications:

• Proven experience in social media marketing, content creation, and influencer management.
• Strong proficiency in Canva, CapCut, and other content creation tools.
• Sales-oriented mindset with a focus on driving conversions through social media.
• Excellent communication and negotiation skills for managing influencer relationships.
• Strong analytical skills with experience in tracking and optimizing social media performance.
• Ability to work independently, manage multiple projects, and meet tight deadlines.
• Experience with paid social media campaigns is a plus.

We are looking for a Social Media Marketing Manager who is skilled in driving conversions, increasing sales, and engaging our online community. You will lead our social media strategy, create impactful content, manage campaigns, and handle customer inquiries to support our growth objectives.

Key Responsibilities

1. Conversion-Driven Social Media Strategy

• Develop and execute social media strategies that drive traffic, increase sales, and convert followers into customers.
• Identify and target high-potential customer segments with content that meets their needs.
• Collaborate with the sales team to align social media efforts with sales goals.
• Monitor performance metrics to refine strategies and ensure continuous improvement in driving sales.

2. Content Creation and Optimization for Sales

• Create, curate, and optimize engaging content (posts, videos, ads) designed to drive conversions, including product promotions and special offers.
• Use tools like Canva, CapCut, or similar software to design visually compelling content tailored for different platforms.
• Regularly analyze content performance to adjust strategies and maximize engagement and sales.

3. Community Management and Customer Engagement

• Actively manage the social media community by responding to comments, messages, and enquiries quickly and professionally.
• Collaborate with the sales team to address enquiries and feedback, enhancing customer satisfaction and trust.
• Handle enquiries from social media channels, guiding potential customers towards booking appointments or making purchases.

4. Social Media Advertising and Campaign Optimization

• Plan, create, and manage paid social media campaigns to generate leads and increase sales.
• Develop compelling ad creatives and copy that resonate with target audiences.
• Continuously monitor and optimize campaign performance to meet and exceed sales objectives.

5. Lead Management and Sales Support

• Implement systems to track and follow up on leads generated through social media.
• Work with the sales team to refine lead management processes and improve conversion rates.
• Provide insights from social media engagement to improve products and services.

6. Trend Monitoring and Strategic Adjustments

• Stay updated on the latest social media trends, platform updates, and best practices.
• Adapt strategies based on changing trends and user behaviors to maintain relevance and effectiveness.
• Introduce innovative methods and tools to enhance engagement and drive sales.

Required Skills and Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field, with at least 4 years of experience in social media marketing, driving conversions and sales.
• Strong knowledge of social media platforms (Facebook, Instagram, TikTok, XHS, etc.), with experience in community management and customer engagement.
• Proficient in social media tools, analytics, and video editing software (e.g., Canva, CapCut).
• Excellent communication, creative, and analytical skills to craft compelling content and optimize campaigns.
• Ability to work independently, handle multiple tasks, and meet tight deadlines while ensuring high-quality outcomes.

Expressions seeks a motivated Social Media Marketing Executive will be responsible for developing and executing content strategies, managing relationships with influencers, and driving measurable results through social media. Additionally, you will handle social media enquiries and assist with customer enquiries to ensure a seamless customer experience. Your efforts will directly contribute to increasing brand awareness, engagement, and sales.

Key Responsibilities:

Content Creation & UGC Management:

• Develop and create engaging and conversion-driven social media content, including graphics, videos, and UGC (User-Generated Content), using tools like Canva and CapCut.
• Curate and repurpose UGC to align with brand messaging and drive authenticity in campaigns.
• Collaborate with internal teams to create content that supports product launches, promotions, and other marketing initiatives.
  

Influencer Marketing:

• Identify, engage, and manage relationships with influencers that align with our brand values and target audience.
• Coordinate influencer partnerships to produce authentic content that drives engagement and sales.
• Monitor and report on the effectiveness of influencer campaigns, optimizing strategies based on performance data.
  

Social Media Strategy & Management:

• Develop and execute social media strategies that drive brand awareness, engagement, and sales conversions across platforms like Instagram, TikTok, Facebook, and more.
• Manage the social media content calendar, ensuring timely and relevant posts that align with marketing objectives.
• Utilize paid social media campaigns to amplify content reach and target specific audience segments.

Handling Inquiries & Customer Service:

• Monitor and respond to social media inquiries, comments, and messages promptly and professionally.
• Assist with customer inquiries across social media platforms, ensuring a positive and seamless customer experience.
• Collaborate with the customer service team to address any issues or concerns raised on social media.
  

Sales-Driven Marketing:

• Focus on creating content and campaigns that are directly linked to increasing sales and conversions.
• Track and analyze social media performance metrics, providing actionable insights to improve conversion rates.
• Collaborate with the sales team to align social media efforts with sales targets and objectives.
  

Analytics and Reporting:

• Regularly track and report on social media and influencer campaign performance using analytics tools.
• Provide data-driven recommendations to enhance content effectiveness and increase ROI.
• Stay updated on social media trends, platform changes, and industry best practices to keep the brand ahead of the competition.

Supporting Other Marketing Activities:

• Assist the marketing team in executing broader marketing campaigns and initiatives.
• Participate in brainstorming sessions to develop innovative marketing ideas and strategies.
• Support the creation and distribution of marketing materials, including email campaigns, newsletters, and promotional content.
  

Qualifications:

• Proven experience in social media marketing, content creation, and influencer management.
• Strong proficiency in Canva, CapCut, and other content creation tools.
• Sales-oriented mindset with a focus on driving conversions through social media.
• Excellent communication and negotiation skills for managing influencer relationships.
• Strong analytical skills with experience in tracking and optimizing social media performance.
• Ability to work independently, manage multiple projects, and meet tight deadlines.
• Experience with paid social media campaigns is a plus.

Salary: $1800 - $2000 (Part time)

Working hours: 6pm-11pm (5hrs)

Working days: 5 days/ week

Job Description

• Implement online and digital marketing using SEM, email, content marketing, Facebook/Instragram/Tiktok ads etc. to generate leads across all online platforms
• Develop and manage social media and digital marketing content for social media, company website, in-house app etc
• Build and manage the company’s social media profile and presence
• Engage audience with various kinds of photography or video-based content for marketing purposes and brand awareness
• Manage and respond to social media audience on various platforms
• Analyze social media trends and explore new ways to engage and identify new social networks
• Assist with planning and executing of marketing campaigns
• Monitor progress of campaigns using various metrics and submit reports of performance
• Work with internal and external vendors whenever required
• Provide administrative support and other ad-hoc duties as assigned by Director
• Assist in tracking of marketing campaign performance and prepare reports for submission
• Provide data mining support
• Plan and implement advertising and promotional campaigns
• Assist in monitoring of Advertising and Promotional spend
• Assist in store marketing activities and set up display items activities
• Support in managing the PR issues on social media platform. (customer’s feedback and comments)

Requirements

• At least Diploma/ITE/Degree in Digital Marketing, Mass Communications or other relevant disciplines
• Relevant working experience in Copywriting or Social Media platform, ideally within F&B/FMCG/Retail sectors
• Highly creative and with attention to details
• Has a good understanding of consumer behaviour and trends
• A hands-on and result-oriented person
• Able to work well under pressure and tight deadlines
• Experience in Google Analytics and digital media optimization
• Proficient in social media software and graphic design software (e.g. Adobe Photoshop and Indesign)
• Proficient in video and filming and editing software (e.g. Premiere Pro)
• Social media savvy
• Creativity and commercial awareness
• Ability to multitask in a fast-paced environment
• Bilingualism is preferred (English and Chinese) to liaise with Chinese speaking associate

Interested parties, please send your resume here and we will get back to you as soon as possible.

Description

A creative, driven and self-motivated individual with a background in graphic design, photography and videography. He/she plays a key role in managing the social media channels, creating compelling content (posts, images, videos, stories) and analysing the performance metrics to improve the social media presence.

Responsibilities

• Create innovative content for social media platforms.
• Photography and graphic design.
• Video production and collaboragte with influencers to create contents if required.
• Create strong and interesting written posts to grab the attention of the audience.
• Stay up to date with all developments in social media.

Technical Skills and Competencies

• Possess good Chinese/English written skills which include grammar and spelling.
• Able to think out of the box and work with the team to create visually compelling visuals.
• Able to manage multiple different social media channels across multiple clients.
• Familiar with social media platforms like Facebook, Instagram, Tiktok and Xiaohongshu.

If you are creative, dynamic & results-driven, we want to talk to you. Work with the CEO to drive digital marketing to raise awareness, educate & acquire clients for our proprietary fintech investment service "SqSave" (sqsave.com)

• Do you enjoy developing content & driving digital marketing campaigns?
• Do you use social media and enjoy creating content for Instagram, TikTok,etc?
• Are you familiar with digital content & video editing tools?
• Do you want to promote kindness by getting others to invest for the less fortunate?
• Do you want to educate & promote financial literacy?
• Do you want to learn, work & grow alongside financial experts?
• Are you familiar with financial advisory services?

If you answered mostly yes, we can discuss the opportunities above and more!

We are looking for a Social Media Marketing Manager who is skilled in driving conversions, increasing sales, and engaging our online community. You will lead our social media strategy, create impactful content, manage campaigns, and handle customer inquiries to support our growth objectives.

Key Responsibilities

1. Conversion-Driven Social Media Strategy

• Develop and execute social media strategies that drive traffic, increase sales, and convert followers into customers.
• Identify and target high-potential customer segments with content that meets their needs.
• Collaborate with the sales team to align social media efforts with sales goals.
• Monitor performance metrics to refine strategies and ensure continuous improvement in driving sales.

2. Content Creation and Optimization for Sales

• Create, curate, and optimize engaging content (posts, videos, ads) designed to drive conversions, including product promotions and special offers.
• Use tools like Canva, CapCut, or similar software to design visually compelling content tailored for different platforms.
• Regularly analyze content performance to adjust strategies and maximize engagement and sales.

3. Community Management and Customer Engagement

• Actively manage the social media community by responding to comments, messages, and enquiries quickly and professionally.
• Collaborate with the sales team to address enquiries and feedback, enhancing customer satisfaction and trust.
• Handle enquiries from social media channels, guiding potential customers towards booking appointments or making purchases.

4. Social Media Advertising and Campaign Optimization

• Plan, create, and manage paid social media campaigns to generate leads and increase sales.
• Develop compelling ad creatives and copy that resonate with target audiences.
• Continuously monitor and optimize campaign performance to meet and exceed sales objectives.

5. Lead Management and Sales Support

• Implement systems to track and follow up on leads generated through social media.
• Work with the sales team to refine lead management processes and improve conversion rates.
• Provide insights from social media engagement to improve products and services.

6. Trend Monitoring and Strategic Adjustments

• Stay updated on the latest social media trends, platform updates, and best practices.
• Adapt strategies based on changing trends and user behaviors to maintain relevance and effectiveness.
• Introduce innovative methods and tools to enhance engagement and drive sales.

Required Skills and Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field, with at least 4 years of experience in social media marketing, driving conversions and sales.
• Strong knowledge of social media platforms (Facebook, Instagram, TikTok, XHS, etc.), with experience in community management and customer engagement.
• Proficient in social media tools, analytics, and video editing software (e.g., Canva, CapCut).
• Excellent communication, creative, and analytical skills to craft compelling content and optimize campaigns.
• Ability to work independently, handle multiple tasks, and meet tight deadlines while ensuring high-quality outcomes.

Expressions seeks a motivated Social Media Marketing Executive will be responsible for developing and executing content strategies, managing relationships with influencers, and driving measurable results through social media. Additionally, you will handle social media enquiries and assist with customer enquiries to ensure a seamless customer experience. Your efforts will directly contribute to increasing brand awareness, engagement, and sales.

Key Responsibilities:

Content Creation & UGC Management:

• Develop and create engaging and conversion-driven social media content, including graphics, videos, and UGC (User-Generated Content), using tools like Canva and CapCut.
• Curate and repurpose UGC to align with brand messaging and drive authenticity in campaigns.
• Collaborate with internal teams to create content that supports product launches, promotions, and other marketing initiatives.
  

Influencer Marketing:

• Identify, engage, and manage relationships with influencers that align with our brand values and target audience.
• Coordinate influencer partnerships to produce authentic content that drives engagement and sales.
• Monitor and report on the effectiveness of influencer campaigns, optimizing strategies based on performance data.
  

Social Media Strategy & Management:

• Develop and execute social media strategies that drive brand awareness, engagement, and sales conversions across platforms like Instagram, TikTok, Facebook, and more.
• Manage the social media content calendar, ensuring timely and relevant posts that align with marketing objectives.
• Utilize paid social media campaigns to amplify content reach and target specific audience segments.

Handling Inquiries & Customer Service:

• Monitor and respond to social media inquiries, comments, and messages promptly and professionally.
• Assist with customer inquiries across social media platforms, ensuring a positive and seamless customer experience.
• Collaborate with the customer service team to address any issues or concerns raised on social media.
  

Sales-Driven Marketing:

• Focus on creating content and campaigns that are directly linked to increasing sales and conversions.
• Track and analyze social media performance metrics, providing actionable insights to improve conversion rates.
• Collaborate with the sales team to align social media efforts with sales targets and objectives.
  

Analytics and Reporting:

• Regularly track and report on social media and influencer campaign performance using analytics tools.
• Provide data-driven recommendations to enhance content effectiveness and increase ROI.
• Stay updated on social media trends, platform changes, and industry best practices to keep the brand ahead of the competition.

Supporting Other Marketing Activities:

• Assist the marketing team in executing broader marketing campaigns and initiatives.
• Participate in brainstorming sessions to develop innovative marketing ideas and strategies.
• Support the creation and distribution of marketing materials, including email campaigns, newsletters, and promotional content.
  

Qualifications:

• Proven experience in social media marketing, content creation, and influencer management.
• Strong proficiency in Canva, CapCut, and other content creation tools.
• Sales-oriented mindset with a focus on driving conversions through social media.
• Excellent communication and negotiation skills for managing influencer relationships.
• Strong analytical skills with experience in tracking and optimizing social media performance.
• Ability to work independently, manage multiple projects, and meet tight deadlines.
• Experience with paid social media campaigns is a plus.