Total 7 job vacancies by Directions Group Inc Pte. Ltd.

About Us:

At Directions Group Inc, we're more than an integrated communications agency—we're a hub of creativity and innovation, with a passion for crafting remarkable marketing communications, public relations, events, content and brand strategy. Our elite clientele spans luxury, fashion, retail, beauty, lifestyle, hospitality, F&B, art, and design. We're dedicated to helping brands shine with business-oriented strategies, nuanced creativity, and cutting-edge digital campaigns, building brand equity and cultural relevance that lasts.

We're a fast-paced, dynamic agency deeply passionate about what we do. If you share our passion and drive, we'd love to work with you.

Job Purpose:

As a Digital and Social Media Associate Specialist, your primary role is to lead strategic digital and social media campaigns and influencer engagements for Directions Group Inc. and its brand partners in the region. Your role involves developing and executing innovative strategies that leverage digital and social media channels to effectively communicate with the target audience, cultivate interactions and deliver impactful narratives or experiences that elevate the visibility and brand impact.

Key Responsibilities:

• Campaign Strategy & Management: Craft and implement creative digital and social media campaign strategies for brand partners, ensuring cohesive brand messaging and optimization for specific campaign goals and key performance indicators (KPIs). Responsibilities include influencer identification and outreach, campaign planning and execution, content collaboration, gifting, dressing, event invitation and hosting as well as monitoring performance through social media analytics to provide insights and recommendations.
• Social Media Channel Management: Manage agency and/or brand partners’ social media channels, including content strategy, creation, scheduling, community engagement, advertising, audience growth & acquisition, social listening and monitoring, data analysis and reporting. Ensure consistent brand messaging, engagement, and optimisation of communication efforts across all social media channels.
• Influencer Marketing: Foster strong relationships with influencers to drive continuous content and engagements that enhance brand visibility. Oversee all phases of influencer marketing initiatives, from discovery to engagement management.
• Digital Experiences: Collaborate with creative & content team to craft compelling digital narrative and/or experiences that resonate with target audiences. This may encompass interactive content, immersive brand experiences, website optimization, and digital storytelling to enhance brand perception, engagement, and audience connection.

Other Marketing Support:

• Strategic Collaboration: Actively participate in brainstorming sessions to generate creative ideas and solutions for marketing campaign or pitch proposals. Assist in end-to-end marketing strategy planning and execution, including competitive research, audience identification, messaging, consumer journey design, creative ideation as well as content creation and delivery.
• Design and Media Production: Support basic design and media production work, including videography, photography, and copywriting for digital or social media content and marketing collaterals.
• Trend Monitoring: Stay abreast of digital and social media developments, share insights, and identify new opportunities for innovation with the team.
• Operational Support: Assist in daily operations within the Digital and Marketing Communications divisions including organising digital assets, managing samples, coordinating personality dressings and product seedings, monitoring social media, managing event invitations and logistics, hosting presentations, maintaining databases, etc.
• Cross Functional Support: Provide support for other marketing projects and events organized by the agency whenever necessary.

Requirements:

• Diploma or Degree in Business Administration, Marketing, Communications and New Media, Mass Communications, Design for Communications and Experiences, or related field.
• A resourceful self-starter with strong project and time management skills, capable of multitasking effectively.
• Demonstrates a keen interest and broad knowledge of the digital and social media landscape, particularly within the luxury lifestyle and fashion industry.
• Enjoys cultivating and maintaining meaningful connections online and offline.
• A creative, collaborative and innovative thinker, with an appreciation for good content, design and aesthetics.
• Meticulous with strong attention to details.
• Excellent written and verbal communications skills.
• Familiar with social media platforms including Facebook, Instagram, TikTok and Linkedin.
• Basic photography and videography skills, with proficiency in design and editing software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.) as well as experience with web analytic tools such as Google Ads and Google Campaign Manager is advantageous
• Proficiency in Microsoft Office, including Microsoft Word, Excel, Powerpoint and Outlook

To apply for this position, please send us your resume, transcripts and reference letters to contact@directionsgroupinc.com. We regret to inform that only shortlisted candidates will be notified.

Directions Group Inc, the leading integrated marketing and communications company in Singapore that helms an impressive portfolio of well-known international brands that cover a gamut of industries, namely leisure and hospitality, luxury lifestyle and retail, as well as arts and entertainment. We specialize in providing brands with marketing communications solutions and events management expertise, from strategy and concept creation to final execution, striving to serve brands’ evolving needs to build brand equity and at the same time, grow the business in an ever-changing communications landscape.

Job Description:

Working with a team of dynamic individuals, the Marketing Communications Associate will support the execution of marketing communications activities for the agency’s portfolio of luxury lifestyle clients in various industries covering fashion, jewellery, beauty and hospitality.

The job scope will cover a supportive role to all relevant planning and implementation work required for the delivery of a complete range of marketing communications activities undertaken by the team that includes Public Relations, Content Creation, Advertising, Samples Management, Events Planning and Media Monitoring. In addition, he/she will also be responsible for maintaining and cultivating enduring relationships with clients and media.

Responsibilities:

• Work closely with and support the team on all aspects of media and client relations management.
• Support the daily operations within the team on all necessary tasks including but not limited to, seasonal press presentations, packing and organisation of gifting/seeding and updating of media/influencer database.
• Responsible for media monitoring and reporting across print, online and social channels.
• Contribute to the organisation of the press showroom, including the monitoring of fashion sample movements, receiving and returns, maintenance of a systematic log and showroom supplies.
• Develop and maintain brands’ communication materials, including but not limited to, press releases, images, videos, product mailers, brand collaterals.
• Assist with media event planning and execution, including support at the event, shows and personality fittings organized by the agency.
• Develop productive relationships with press and influencers
• Demonstrate an active interest in the media and/or influencer landscape in the luxury market, and take initiative to identify new opportunities for product placement or features
• Stay up-to-date with the industry and media developments; actively share any trending news, creative ideas and industry’s insights and best practices with the marketing communications division

Requirements:

• Diploma or degree in Business Studies, Marketing, or Mass Communications or its equivalent
• Existing communications/press office experience in a fashion brand or agency is preferred
• High level of organisational and time management skills with the ability to multi-task, prioritise tasks and meet deadlines
• Passion for the media and luxury/fashion/beauty industry
• Meticulous with attention to detail
• Strong written and verbal communications skills
• Driven self-starter who is passionate and has a positive ‘can do’ and contributory attitude
• Resilient, independent and ability to work in a fast-paced environment
• A team player with strong interpersonal skills, is proactive and able to work independently
• Proficient in Microsoft Office

To apply for this position, please send us your resume and educational transcripts to contact@directionsgroupinc.com. We regret to inform that only shortlisted candidates will be notified.

Directions Group Inc, the leading integrated marketing and communications company in Singapore that helms an impressive portfolio of well-known international brands that cover a gamut of industries, namely leisure and hospitality, luxury lifestyle and retail, as well as arts and entertainment. We specialize in providing brands with marketing communications solutions and events management expertise, from strategy and concept creation to final execution, striving to serve brands’ evolving needs to build brand equity and at the same time, grow the business in an ever-changing communications landscape.

The Job Description:

Working with a team of dynamic individuals, the Marketing Communications Associate Specialist will develop and implement marketing communications campaigns for the agency’s portfolio of luxury lifestyle clients in various industries covering fashion, jewellery, beauty, and hospitality.

The job scope will cover all relevant planning and implementation work required for the delivery of a complete range of marketing communications activities undertaken by the team that includes Public Relations, Content Creation, Advertising, Samples Management, Events Planning and Media Monitoring. In addition, he/she will also be responsible for maintaining and cultivating enduring relationships with clients and media.

Responsibilities:

• Develop and implement creative marketing communication strategies to deliver engaging and impactful campaigns for a portfolio of luxury lifestyle brands
• Build and manage key media relations, and actively pitch for positive media coverage to achieve the brands’ communication objectives
• Manage strategic and day-to-day brands’ communication activities, including media enquiries, media monitoring and reporting, samples management, press event management, media and KOL gifting, personality fittings, etc
• Develop and maintain brands’ communication materials, including but not limited to, press releases, images, videos, product mailers, brand collaterals.
• Serve as the primary contact to a diverse range of clients; actively develop clients’ relations and deliver exemplary client service
• Prepare marketing proposals and presentations for existing and potential clients
• Increase the brands as well as the agency’s mindshare in the industry
• Stay up-to-date with the industry and media developments; actively share any trending news, creative ideas and industry’s insights and best practices within the marketing communications division

Requirements:

• Diploma or degree in Business Studies, Marketing, Public Relations or Mass Communications
• Minimum 1 to 2 years of relevant experience in Marketing Communications or Public Relations; prior experience in an agency setting and/or Luxury Lifestyle industry preferred
• An existing network of key contacts in the Lifestyle and Fashion media industry will be advantageous
• Strong communications, presentation and writing skills
• High level of organisational and time management skills with the ability to multi-task
• Resilient, independent and ability to work in a fast-paced environment
• A driven self-starter who is passionate and has a positive ‘can do’ and contributory attitude
• A team player with strong interpersonal skills
• Proficient in Microsoft Office

To apply for this position, please send us your resume and educational transcripts to contact@directionsgroupinc.com. We regret to inform that only shortlisted candidates will be notified.

Directions Group Inc is an integrated communications agency with leading expertise in marketing communications, public relations, events, content creation and brand strategy. Representing an elite spectrum of clients in the fields of luxury, fashion, retail, beauty, lifestyle, hospitality, F&B, art and design, Directions Group Inc help brands stand out with business-oriented strategy, nuanced creativity, and cutting-edge digital campaigns, building brand equity and awareness that is culturally relevant and enduring.

We are a fast-paced, dynamic agency who are highly passionate in what we do, and we do what we are passionate about. We are keen to work with someone who shares our outlook.

Role

To undertake all financial accounts, human resource and administrative matters of the company.

Responsibilities

• Prepare and handle daily accounting operations, such as invoicing, payment, reconciliation of bank statements, etc
• Review monthly and yearly Balance Sheet, Profit & Loss, Trade Debtor and cash flow reports
• Assist in the financial year closing process in providing information and data as requested
• Liaise with company secretary, bank, accountant, tax agency and relevant authorities
• Manage payroll, CPF and taxation matters
• Ensure compliance with accounting principles and regulatory requirements
• Assist on a whole recruitment process and other HR relevant matters
• Liaise and deal with company other operation suppliers, such as legal, office, HR agency, etc.
• Manage the office and ensure that all administrative tasks are completed efficiently and effectively.
• Acquire and maintain office furnishing, equipment and supplies
• Ad-hoc duties as assigned

Requirements

• Diploma or Degree in business administration or finance/accountancy/banking or equivalent
• Proven experience in accounting/finance and HR roles
• Strong understanding of financial principles and HR best practices
• Team player with good communication and interpersonal skills
• Take ownership and responsibility and able to work independently
• Proficiency in Microsoft Office
• Ability to manage multiple responsibilities and deadlines
• Knowledge of QuickBooks accounting system would be advantageous

To apply for this position, please send us your resume to contact@directionsgroupinc.com. We regret to inform that only shortlisted candidates will be notified.

Directions Group Inc is an integrated communications agency with leading expertise in marketing communications, public relations, events, content creation and brand strategy. Representing an elite spectrum of clients in the fields of luxury, fashion, retail, beauty, lifestyle, hospitality, F&B, art and design, Directions help our clients stand out with business-oriented strategy, nuanced creativity, and cutting-edge digital campaigns, building brand equity and awareness that is culturally relevant and enduring.

Responsibilities:

• Daily media monitoring for assigned list of brands in all print, online and social media outlets
• Prepare and submit weekly or monthly updates and editorial reports to the marketing communications division
• Oversee the organisation of press showroom, including the monitoring of sample movements and maintenance of press showroom supplies
• Contribute to the management of seasonal press presentations, press events and/or gifting of celebrities, stylists, editors and other industry professionals whenever required
• Support a range of media relations and communications activities, including market research, development of marketing plans or pitch proposals, drafting of press releases and marketing content, compilation and dissemination of press kits, follow-up press calls, etc.
• Work with the marketing communications team to develop and implement strategic digital communications and influencer marketing strategy for clients to build ongoing, meaningful connection with their target audience and optimise brands’ digital and social media presence
• Assist in end-to-end digital and social media projects through active competitive research, audience identification, messaging and creative content creation
• Participate in brainstorm sessions for digital and marketing pitches to meet the agency’s business goals
• Take initiative to discover new influencers and opinion leaders, and identify new opportunities and platforms to engage them
• Plan and execute the social media calendar for the agency and/or clients’ social channels across multiple platforms
• Establish and track social media analytics to prepare report results for all digital and social media campaigns and content activities
• Stay up-to-date with digital and social developments; and actively share insights and new ideas or opportunities with the marketing communications team
• Support the daily operations within the Marketing Communications – New Media Division on all necessary tasks, including organisation of the digital library, coordination of personality dressings, product seeding and maintenance of artistes, influencers and collaborators’ database
• Provide support for other marketing projects and events organized by the agency, whenever necessary

Requirements:

• Pursuing a diploma or degree in Business Studies, Marketing, or Communications or its equivalent preferred
• Resourceful self-starter who is organized and possess strong project/time management skills
• Outstanding organisational skills with the ability to prioritise, multi-task and manage time
• Demonstrates an active interest and a broad knowledge of the digital and social media landscape, with a passion for luxury lifestyle and fashion industry
• Enjoys creating and maintaining meaningful connections online and offline
• Creative, collaborative and innovative thinker with an appreciation for good content, design and aesthetics
• Meticulous attention to detail
• Excellent written and verbal communication skills
• Proficient in Microsoft Office, including Microsoft Word, Excel, Powerpoint and Outlook
• Strong interpersonal, verbal and written communication skills

Length of contract:

This internship is preferably for six months. The internship will allow you to gain a good understanding of the luxury/fashion industry, as well as the opportunity to gain practical marketing communications experience in a fast-paced, dynamic agency environment.

To apply for this position, please send us your resume and transcripts to contact@directionsgroupinc.com. We regret to inform that only shortlisted candidates will be notified.​

Directions Group Inc is an integrated communications agency with leading expertise in marketing communications, public relations, events, content creation and brand strategy. Representing an elite spectrum of clients in the fields of luxury, fashion, retail, beauty, lifestyle, hospitality, F&B, art and design, Directions Group Inc help brands stand out with business-oriented strategy, nuanced creativity, and cutting-edge digital campaigns, building brand equity and awareness that is culturally relevant and enduring.

We are a fast-paced, dynamic agency who are highly passionate in what we do, and we do what we are passionate about. We are keen to work with someone who shares our outlook.

Roles

To undertake all financial accounts, human resource and administrative matters of the company.

Responsibilities

• Prepare and handle daily accounting operations, such as invoicing, payment, reconciliation of bank statements, etc
• Review monthly and yearly Balance Sheet, Profit & Loss, Trade Debtor and cash flow reports
• Assist in the financial year closing process in providing information and data as requested
• Liaise with company secretary, bank, accountant, tax agency and relevant authorities
• Manage payroll, CPF and taxation matters
• Ensure compliance with accounting principles and regulatory requirements
• Assist on a whole recruitment process and other HR relevant matters
• Liaise and deal with company other operation suppliers, such as legal, office, HR agency, etc.
• Manage the office and ensure that all administrative tasks are completed efficiently and effectively.
• Acquire and maintain office furnishing, equipment and supplies
• Ad-hoc duties as assigned

Requirements

• Diploma or Degree in business administration or finance/accountancy/banking or equivalent
• Proven experience in finance and HR roles
• Strong understanding of financial principles and HR best practices
• Team player with good communication and interpersonal skills
• Take ownership and responsibility, able to work independently and multi-task
• Proficiency in Microsoft Office
• Ability to manage multiple responsibilities and deadlines
• Knowledge of QuickBooks accounting system would be advantageous

To apply for this position, please send us your resume to contact@directionsgroupinc.com. We regret to inform that only shortlisted candidates will be notified.​

Directions Group Inc is an integrated communications agency with leading expertise in marketing communications, public relations, events, content creation and brand strategy. Representing an elite spectrum of clients in the fields of luxury, fashion, retail, beauty, lifestyle, hospitality, F&B, art and design, Directions help our clients stand out with business-oriented strategy, nuanced creativity, and cutting-edge digital campaigns, building brand equity and awareness that is culturally relevant and enduring.

Responsibilities:

• Work with the marketing communications team to develop and implement strategic digital communications and influencer marketing strategies for clients to build ongoing, meaningful connections with their target audience and optimise brands’ digital and social media presence
• Assist in end-to-end digital and social media projects through active competitive research, audience identification, messaging and creative content creation
• Participate in brainstorming sessions for digital and marketing pitches to meet the agency’s business goals
• Take initiative to discover new influencers and opinion leaders and identify new opportunities and platforms to engage them
• Plan and execute the social media calendar for the agency and/or clients’ social channels across multiple platforms
• Establish and track social media analytics to prepare report results for all digital and social media campaigns and content activities
• Stay up-to-date with digital and social developments and actively share insights and new ideas or opportunities with the marketing communications team
• Support the daily operations within the Marketing Communications – New Media Division on all necessary tasks, including organisation of the digital library, coordination of personality dressings, product seeding and maintenance of artistes, influencers and collaborators’ database
• Provide support for other marketing projects and events organized by the agency, whenever necessary

Requirements:

• Pursuing a Marketing or Communications diploma or degree preferred, but not a prerequisite
• A resourceful self-starter who is organized and possesses strong project/time management skills
• Demonstrates an active interest and a broad knowledge of the digital and social media landscape, with a passion for luxury lifestyle and fashion industry
• Enjoys creating and maintaining meaningful connections online and offline
• A creative, collaborative and innovative thinker, with an appreciation for good content, design and aesthetics
• Meticulous with strong attention to details
• Proficient in Microsoft Office, including Microsoft Word, Excel, PowerPoint and Outlook
• Strong interpersonal, verbal and written communication skills

Length of contract:

This internship is preferably for six months. The internship will allow you to gain a good understanding of the digital and social media landscape in the luxury market, as well as the opportunity to gain practical marketing communications experience in a fast-paced, dynamic agency environment.

To apply for this position, please send us your resume and transcripts to contact@directionsgroupinc.com. We regret to inform that only shortlisted candidates will be notified.​