Total 9 Director/C-Level pr media communications job vacancies in D23 Hillview, Dairy Farm, Bukit Panjang, Choa Chu Kang

Seeking an experienced Director of Media Strategy & Operations to enhance company’s presence on global social media platforms and drive awareness in the international market.

Responsible for daily content management and promotion, assisting in the execution of media operations & promotional strategies, and supporting market awareness ahead of IPO & to drive funding.

Leveraging strong media network to establish key communication channels with investors

The ideal candidate will possess excellent analytical skills, a robust understanding of public opinion management, and strong experience in financial media.

YOUR NEW JOB

• Responsible for daily content maintenance & promotion of the company on international social media platforms (to increase awareness and attention in international markets)
• Assist in developing & executing media operations & promotion plans
  - Cooperate with the investment and financing teams
  - Support the exposure & market awareness before IPO listing
• Carry out precise content planning & dissemination to enhance international topicality & market traffic.
• Establishment of an effective network of media resources capable of distributing company news & content to leading financial publications and platforms
• Using public opinion analysis tools, tracking and analysing communication effect of media, as well as maintaining market public opinion
• Enhance the company's presence in the international financial media
• Establish a key communication channel with international investors and markets.
• Responsible for the overall management and planning of content, leading the output of creative content, including copywriting, visuals, etc.
• Familiar with key operational metrics: Monitor and optimise key metrics in media operations:
  - Customer Acquisition Cost (CAC): Improve the efficiency of lead acquisition & reduce the cost of customer acquisition through media channels

WHAT IS NEEDED FROM YOU

• Working Experience:
  - 5+ years of experience in media & financial media
• Expertise:
  - Familiar with the operation mechanism of international social media platforms,
  - Extensive experience in content planning and public opinion management,
  - Familiar with the use of market hotspots and public opinion analysis tools.
• Network:
  - Have a strong established media network & resources,
  - Able to quickly & efficiently push the content to well-known financial media or publications
• Language Skills:
  - Excellent proficiency in spoken & written English
  - Strong Mandarin proficiency as role requires close coordination with China based team
  - Able to write and publish high-quality content for international markets
• Analytical ability:
  - Good at analysing market hotspots & grasping the audience's psychology
  - Able to combine the industry trend with the company's publicity to create public opinion hotspots.

WHAT WILL MAKE YOU STAND OUT

• Experience working in the Automotive industry with interest in EV
• Comfortability working in a Startup / lean environment
• Working Experience in well-known international media organization
• Bachelor degree or above from a top institution:
  - preferably in journalism, media, finance, marketing etc.
• Strong strategic thinking, able to adjust media strategy according to stage of company's growth.
• Proficiency in Photoshop, Premiere and other content creation tools

Dulwich College (Singapore) has an exciting opening for a Director of Communications to cover a period of maternity leave from January to August.

The Director of Communications oversees all aspects of College communications to develop and implement an integrated communications plan, building the College’s reputation, managing issues and crises, and engaging a breadth of stakeholders, including partners, parents, students and staff.

Providing an engaging and competitively differentiating communications experience, with corresponding content strategy to support school growth and strong advocacy within the College’s communities, the Director of Communications is a member of the College Leadership Team (CLT). The CLT has joint responsibility for the overall direction and success of the College whilst having their own area of responsibility.

Integrated Communications and Content

• Localise and execute the Group communications and content strategy and guidelines
• ‘Bring the outside in’: manage team resources to identify relevant trends and news developments to help inform strategic decisions by CLT
• Provide strategic counsel to CLT and internal stakeholders across a breadth of communications and content issues and needs relating to external and internal audiences
• Own and implement the College content strategy and roadmap
• Strategise and implement a multi-channel framework including social media channels and external / internal communications platforms targeted at key stakeholders (eg. parents), that is constantly adapted to face changing stakeholder utilization
• Develop / support development of content across all College communication channels (earned, owned and shared), partnering with different College stakeholders as appropriate
• Drive the College’s media relations plan through creation of news stories and media engagements (interviews, press events, networking sessions)
• Ensure newsletters, other publications and modes of communication are engaging, on-brand and reflect Dulwich codes of practice

Crisis Communications Preparedness and Management

• Lead on strategy and content development to manage issues / crises at the College
• Anticipate and advise on potential issues
• Develop plans to attenuate / manage issues
• Work with Group Communications to tailor crisis communications protocols and templates for local implementation

Stakeholder and Community Engagement

• Lead and develop strong external and internal influencer networks
• Develop communications strategy to drive parent engagement and support parent body (Friends of Dulwich) communications
• Identify improvement measures and supporting KPIs in tandem with the parent communication experience
• Lead a strategic programme of community outreach to strengthen College advocacy and community betterment
• Represent the College at media industry events to drive brand support with the media influencer set

Strategic Partnerships

• Localise the Group level partnership framework to create a school-level partnership approach that advances our reputation as an international brand and strengthens our relationships with key stakeholders and the local community
• Identify, develop and manage these partnerships
• Conceptualise programmes and content to drive these partnerships forward

Customer Experience

• Be a lead CX Change Agent within the College to nurture a CX focused culture.

General Duties

• Participate in the school’s staff appraisal system as appropriate
• Take responsibility for promoting and safeguarding the welfare of children
• Present the best possible image of the school in general, and, in particular, in all contact and communications with parents, students, staff, visitors, the general public, suppliers and all other external organisations.
• Undertake training and staff development as needed and as determined by the school management
• Undertake such other senior leadership duties, commensurate with the post, which your Head of College, or other members of the College Leadership Team may occasionally require, including morning welcome duties and evening networking events

The successful candidate will have:

• Proven experience in developing a communications plan/strategy in line with Group direction
• Excellent writing and editing skills in English
• Deep relationships with local and international media based in your market
• Experience in leading crisis communications
• Sound understanding of social media platforms with ability to create compelling content across a variety of platforms
• Familiarity with website content management and design, online tools and software for editing video, photos, and audio
• Strong communications skills with ability to connect effectively with a diverse set of stakeholders from school senior management team to partners and parents in both one-on-one and group settings
• Proven success of leading a team of communications experts, and working with and coaching leaders
• Ability to adapt and work independently, inter-College and as part of project-based teams, as required
• Experience of managing internal and external production personnel in areas of print, photography, web presence, video production, and copywriting
• Understanding of, and support for, the Group’s mission, and a commitment to ensure that all aspects of the communications program are always aligned
• Respect for and understanding of Education
• Project management skills with strong attention to detail
• Excellent time management and organisational skills
• Proven success of end-to-end event management
• Ability to maintain absolute confidentiality and the integrity related to all aspects of information disseminated within or external to the Group
• A degree in communications, journalism, public relations, English, or writing-intensive discipline, or equivalent
• Relevant experience in communications (writing, editing, journalism, consulting and/or public relations) with a minimum of five years in a management role

Dulwich College (Singapore) is committed to safeguarding and promoting the welfare of all the students in our care and expects all applicants to share this commitment. We follow safe recruitment practices which are aligned to the recommendations of the International Task Force on Child Protection. We hold ourselves to a high standard of effective recruiting practices with specific attention to child protection. All appointments are subject to an interview, identity checks, criminal record checks, and successful references.

We welcome and encourage applications from people of all backgrounds. Having a diverse staff body is a great strength to us as a College and one of the ways that we can help students achieve our College Mission of Living Worldwise. We do not discriminate on the basis of race, ethnicity, gender, age, disability, religion, sexual orientation, pregnancy or socio-economic status. We support family-friendly flexible working opportunities, where operational needs allow.

PIE Registration Number: 201027137D

Period of Registration: 09 January 2024 to 08 January 2028

Kenvue is currently recruiting for:

Associate Director, Media Strategy and Operations

This position reports to APAC SoBG, Media and Creative Strategy Director and is based at Singapore.

Who we are

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including Neutrogena, Aveeno, Tylenol, Listerine, Johnson’s and BAND-AID® Brand Adhesive Bandages that you already know and love. Science is our passion; care is our talent. Our global team is made up of ~ 22,000 diverse and brilliant people, passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact the life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours.

Role reports to: APAC SoBG, Media and Creative Strategy Director

Location: Singapore

Travel %: 15

What you will do

The Media and Science of Brand Growth Team sits within the APAC Growth Office and is intended to drive the application of the Science of Brand Growth (SoBG) in Pacific in addition to step-changing Kenvue’s marketing strategy and regional approach for media, content, and data, to enable measurable outcomes tied to marketing effectiveness beyond ROI and unlock marketing impact for the Kenvue regional P&L.

This role represents Pacific in the global Science of Brand Growth team and will play a key role to lead the media strategy and capabilities design and implementation, with in-depth market understanding to connect the dots and drive synergy across initiatives. The person will prioritize the media strategy & infrastructure, execute the program roll out, identify relevant pilots that can then be executed at scale.

In addition, this role focuses on efforts to build the Kenvue portfolio brands equity and balance Media ROIs and reach through initiatives like key partnerships for future proofing, and measurement for marketing effectiveness. Regional and local stakeholders’ enablement to unlock capabilities and drive a new culture against this transformation workstream.

The person in this role will be an industry leader with strong external relationships and a track record of delivering innovative approaches and strategies to building brand via marketing strategy related to media that balance driving both KPIs of brand equity and ROI.

Key Responsibilities

Specifically, the role will be responsible for:

• Deliver strong end–to-end marketing spend deployment with Working and non-working media balanced for growth and a digital first landscape
• Drive media agency scope and impact leveraging key global and/or regional media partnerships, deal negotiation, and/or joint business plan development (media agency, Google, Facebook, etc) to deliver business growth and KPIs
• Creating new operational frameworks, business/marketing KPI’s, and executional models, seeking new ways to optimize the organization’s media model to increase effectiveness and efficiencies.
• Maximize working media ROI impact for Kenvue and help Kenvue brands invest sufficiently & strategically to build HH penetration with mental availability with consumers by designing, tracking, and sharing optimum marketing investment models
• Focus on delivering digital media innovation, leveraging industry leading technologies and capitalizing on various 1P/2P/3P data signals. Support in the creation of approach for the future of marketing against media wastage, cookie less future and media contingency planning
• Action category and competitive insights to drive consumer centricity and operational quality.
• Investigating and identifying capabilities needed for future growth over the next 18 months, and vendor onboarding and management. This may include capabilities ranging Ad tech, Mar tech, 3rd party data signals, custom data signals to drive incremental performance uplift, or new approaches to Precision marketing.
• Design and develop a robust media operational infrastructure and data foundation with Digital Analytics, agencies, and IT, embed data into our marketing investment decisions and develop media reporting to enable E2E “performance model.” Develop workflows (KPIs, baselines, opportunity value, cadence and next best action) and streamline tools, processes and sources for easy, actionable insights and real-time utility.
• Identify, evolve, and consolidate performance analytics and KPIs (Metrics that Matter) and toolsets
• Upskilling through formal and informal training as well as by leading a robust community of practice. Ensure teams are informed on the latest industry trends, shifts & opportunities.

What we are looking for

Required Qualifications

• Bachelor’s degree, MBA or master’s preferred.
• Minimum of 10 years of experience in a corporate media/media agency or similar environment driving digital marketing innovation projects, precision/performance marketing, implementation of Ad tech/Mar tech and a strong track record of realizing business impact and thought leadership.
• Minimum of 10 years of progressive media experience, expertise in adtech/programmatic, digital marketing technology infrastructure, and a strong track record of realizing business impact and thought leadership.
• CPG, Beauty, or Selfcare industry experience as a marketer, publisher/partner or via an agency is preferred . Previous experience in regional roles or multi-market management is preferred.
• Demonstrated financial acumen in making effective business decisions & project management experience is required.
• Track record of project management success, identifying and implementing new business opportunities, measuring and delivering in-market results
• Some understanding digital transformation for marketing and media is preferred
• Experience in media planning and buying, including streamlining media operations and an understanding of how to apply identity solutions and ad technologies/programmatic to the media ecosystem for performance marketing outcomes.
• Demonstrated understanding of, and ability to shape, audience-first, data-driven media strategies, delivery, measurement, and optimization through analytics. Inclusive of digital and traditional channels, audience development, eCommerce, Brand Safety and key inventory/technology partners.
• Deep understanding of the role digital media plays in consumer experience. Fluency in data, digital ecosystems and the digital marketing funnel.
• Proven success in developing strategic agency/client partnerships to build long term brand health and business is required.
• Strong understanding of martech/adtech stacks tools and capabilities necessary to work with big data across the organization
• Deep understanding of key media players such as Google, Meta, Tiktok
• Strong working knowledge of digital advertising workflow, measurement, optimization, and testing methods
• Excellent written and verbal communication skills including conducting executive level presentations
• Previous experience working with large brands/budgets and managing projects of scale
• Excellent project management skills; strong attention to detail and cross-team coordination
• Proficiency in Excel (Pivot Tables, VLookups, etc) and data visualization tools such as Tableau or Microsoft PowerBI
• Comfortable learning about and implementing new technologies to improve marketing effectiveness and efficiency.
• Demonstrated understanding of, and ability to shape, audience-first, data-driven media strategies, delivery, measurement, and optimization through analytics.
• Strong creative and conceptual thinking ability to set a vision, identify new opportunities, develop new ways of working, pinpoint solutions to complex problems and overcome obstacles
• Demonstrated ability to collaborate successfully and build relationships with internal teams, suppliers and agencies is required. Proven success in developing strategic agency/client partnerships to build long term brand health and business is required
• Deals well with shaping direction in a new area and building modern capability with limited guidance. Proven leadership ability to motivate and manage cross-functional teams across a matrix organization. Exceptional networker connecting broadly across the organization and across countries.
• Exceptional business communication skills: demonstrated ability to communicate complex messages to diverse audiences; thinks in a structured way, able to set priorities across a multitude of opportunities; comfortable with ambiguity.
• Agile mindset & strong analytical skills. Analytical and ability to make recommendation grounded in marketing and business insights and judgement

Desired Qualifications

• Experience in Corporate Media for CPG/Beauty brands, Media Industry
• Experience in negotiating with partners to bring value to the region and brands.
• Knowledge of the Martech/AdTech/Digital Media vendor landscape and innovation opportunities.

What’s in it for you

· Competitive Total Rewards Package

· Paid Company Holidays, Paid Vacation, Volunteer Time & More!

· Learning & Development Opportunities

· Employee Resource Groups

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your New Role

As Director of Corporate and Internal Communications, you’ll play a pivotal role in our organization's regional leadership team. You’ll be leading the development and execution of communications strategies, corporate messaging, internal communications and executive communications relative to the strategic direction of Warner Bros. Discovery, for internal and external audiences.

You will take ownership of the region’s Internal Communications efforts, working closely with global and local counterparts to ensure our strategies and engagement are aligned. Reporting to the Head of Communications, Asia Pacific, will directly support APAC Leaders, and work closely with other local functions such as Marketing, Publicity, Programming, Creative, Advertising Sales, Commercial Strategy, as well as the APAC Communications team. You will be a key player in creating strong and engaging stories for our wide variety of brands, making sure we have a consistent and powerful presence in the ever-changing media world.

Your Role Accountabilities

• Assist Head of Communications, APAC, in strategic corporate communications activities, including strategic planning, corporate messaging, media relations, and events.
• Central APAC Communications lead for global projects, including DEI, CSR, and Technology.
• Oversee and execute key partnerships and industry events, awards and engagements that further all corporate communications initiatives.
• Develop and execute an Internal Communications plan at the regional level, including for the President, APAC.
• Ensure cohesive internal messages for key business and employee engagement initiatives, including ownership of all internal tools [e.g. Workplace] and events [i.e., Town Halls] at a regional level.
• Work with the APAC leadership team to identify communications opportunities, and define and execute appropriate strategies to support them, ensuring consistency and effectiveness.
• Provide counsel, in consultation with Head of Communications, APAC, for internal and external crisis situations when required, including proactive planning for high-risk matters and reactive issues management.
• Develop and maintain key relationships with media and industry bodies that are relevant to the above strategies.
• Develop clear KPI’s and measures of success for all communications initiatives.
• Partner effectively with all internal functions, including content, marketing, PR, research, commercial and advertising teams in APAC and internationally.

Qualifications & Experience

• 10 years’ experience in communications, with experience in Internal Communications Strategy and tools highly desirable.
• Independent thinker with a strategic mindset and strong advisory skills who can also follow through with project execution.
• Demonstration of devising and implementing creative and strategic communication plans, including understanding of corporate positioning requirements.
• Dynamic personality, adaptable with a high-degree of professionalism, and a team player.
• Comfortable with a large, diverse workload and working in a fast-paced environment.
• Ability to work with a variety of stakeholders across a global company and time zones (including senior executives).
• Ability to build and nurture relationships with press and key stakeholders.
• Experience of crisis management. Flexibility under tight deadlines and the ability to respond to urgent issues with calm and professionalism.
• Ability to assess priorities and always maintain composure and diplomacy.
• Excellent English written and verbal skills.

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

If you’re a qualified candidate and you require adjustments or accommodations to search for a job opening or apply for a position, please contact us at recruitadmin@wbd.com.

About MAL

TBWA\Media Arts Lab is the global network dedicated to Apple.

The agency was founded on the core premise of “media ideas, artfully told” and was born out of a desire for a confidential, bespoke advertising network focused solely on creating iconic work for our one and only client.

Today, our relationship with Apple is approaching 40 years old and Media Arts Lab now has six hub offices around the world managing advertising in 20+ markets.

The Role

We are looking for a Creative Director with an art or design background to join our Southeast Asia team. This is a client-facing role, that requires gravitas and confidence to be able to hold their own when speaking to the client at the highest level.

Are You The One?

You have experience in multi-national creative agencies, and/or global brands. Armed with a portfolio of flawlessly crafted work, you are a global citizen who is adaptable in any environment across Eastern and Western cultures.

You are able to bring different perspectives into your ideas, elevating it to produce culturally-relevant, award-winning work.

You want to know what’s new – you think about the ever-evolving technology, and how your ideas could come to live and breathe in these touchpoints.

You are a culture-vulture – your finger is on the pulse of what’s hot, what’s not and what makes culture. You have an obsession with music and you groove to the beat every second of the day

You’re a storyteller – you work as one with the strategists, and you bring their meaningful insights to life with your craft.

You are fearless and able to identify potential in ideas. You are then able to provide sharp evaluation, distill them, and refine these ideas.

You are a mentor – you provide guidance to your team (especially the younger ones) and help them grow in their careers, along with you.

You are fluent in English. Knowing another SEA language is always a plus!

Diversity & Inclusion

Diversity & inclusion brings a richness which we believe enables innovation and creativity.

As such, MAL is committed to maintaining an open, welcoming and inclusive culture which allows everybody to bring their whole selves to the workplace and simply be who they are at all times.

We encourage the best and brightest from all walks of life to apply for our roles.

PharmEng Technology has been providing quality services to leading manufacturers of healthcare and pharmaceutical products since 1997. Our specialists hold expertise in Commissioning & Qualification, Validation, Quality Systems, Regulatory Affairs, Engineering, and Training to ensure that our clients can keep on providing the world with their cost-effective and high-standard healthcare products. At PharmEng Technology, we strive to cultivate the best working environment where empowerment, passion and perseverance are nurtured while serving our clients to achieve their unique business goals.

Key Accountabilities:

• Design and implement a clear regional communications strategy that boosts internal engagement, builds company's reputation and drives C&E performance.
• Development and delivery internal and external communication plans in line with strategic goals.
• Manage the implementation of Communication policies to ensure consistency of company's brand position and processes that drive efficient ways of working.
• Coach and/or support C&E associates in APMA countries to define and meet their communications objectives.
• Identify innovative ways to improve the effectiveness, efficiency, quality and impact of our communications.
• Provide counsel and guidance, and collaborate cross-functionally on appropriate communications activities, at global, regional and in-country levels, to ensure effective and appropriate communication of key activities and initiatives within the business. Serve as a sounding board and advisor to global and regional teams on cultural and contextual resonance and appropriateness.

Education and Experience:

• Minimum 10 years of experience in Communications, preferably in a large multi-national, matrixed organization or agency setting.
• Understanding of health care system dynamics and patient journeys in APMA countries.
• Understanding of the medicines lifecycle and pharma industry.
• Ability to demonstrate high level of accountability.
• Effective stakeholder relationship management – proven ability to build trust in stakeholders and influence decision-making.
• Exceptional attention to detail.
• Outstanding copywriting skills.
• Ability to manage multiple projects simultaneously.
• Strong interpersonal skills and ability to build collaborative relationships.
• Good verbal presentation, group dynamic, and facilitation skills.
• Proactive approach in resolving problems and issues.
• Good organizational, planning, and coordination skills.

Why PharmEng Technology?

Our consultants come from different areas of the Pharmaceutical/Biotech/Medical Device industries and have extensive experiences obtained from world-class organizations in North America, Europe, and Asia. At PharmEng Technology, we value everyone’s unique talents and work together to support our clients. We offer continuous career growth, competitive wages, opportunities for travel and a team mentality that sets us apart from our competitors. It is the growth of our staff that continues to grow our company globally.

EEOC Statement

At PharmEng Technology, we don’t just accept difference — we celebrate it, we support it, and we thrive on it for the benefit of our employees, our clients, and our community. PharmEng Technology is proud to be an equal opportunity workplace.

The incumbent is primarily responsible for driving business growth optimizing WeChat marketing strategies to reach out to audience through the app.

Responsibilities:

• Create development plans with WeChat Mini Programs
• Identify market opportunities through meetings, networking and other channels
• Meet existing and potential clients and build positive relationships
• Liaise with colleagues to develop sales and marketing strategies
• Prepare financial projections and sales targets
• Prepare sales presentations and participate in sales meetings
• Develop and execute product strategy for WeChat ecosystem products.
• Collaborate with cross-functional teams to define product requirements and prioritize features.
• Conduct user research and market analysis to identify new product opportunities.
• Define and monitor key metrics to track product performance and make data-driven decisions.
• Work with Web team to ensure timely delivery of high-quality products.
• Develop go-to-market strategies and launch new products.
• Work closely with business teams to identify partnership opportunities.
• Monitor industry trends and provide insights to form product strategy.
• Manage product roadmap and communicate progress to stakeholders.
• Continuously optimize products to improve user experience and drive growth.
• Forecast sales targets and growth projections

Requirements:

• Bachelor’s Degree in engineering, computer science, marketing/business administration
• 3-5 years of experience in WeChat Mini Programs’ product management
• Strong business understanding on WeChat & subscription accounts
• Project management experience in a highly independent, but collaborative environment
• Ability to translate business requirements into technical specifications
• Excellent presentation skills both in English and Chinese
• Work experience in multi-cultural teams / international environment
• Personal characteristics: Good learner, self-motivated, proactive, accountable, energetic, creative skills, problem solver, team player.
• In-depth knowledge of key features and capabilities of WeChat Mini Programs is crucial as part of our overall strategy for reaching Chinese customers effectively.

Incumbent must be willing to travel frequently to China.

Interested applicants are invited to apply directly at the NUS Career Portal.

Your application will be processed only if you apply via NUS Career Portal.

We regret that only shortlisted candidates will be notified.

Job Description

The mission of the Office of Alumni Relation (OAR) is to nurture mutually beneficial and lifelong relationships with alumni and engage them along NUS’ aspirations. The Alumni Communications team supports this mission by reaching out to and strengthening bonds with the University’s alumni in the following ways:

• Implement effective communication initiatives to increase awareness of the University's latest news and initiatives, nurture a sense of belonging and build pride among alumni.
• Strengthen alumni engagement through digital plaforms.

Duties & Responsibilities

As the Head, Alumni Communications, you will be responsible for leading the alumni communications team in implementing communication strategies to promote the NUS alumni network and drive engagement with alumni.

Branding & Marketing

• Develop and implement branding strategies that enhances the University's image and reputation among alumni.
• Manage and upkeep all brand elements including logos, icons and taglines.
• Maintain a consistent and compelling brand message across all communication channels and branded gifts.

Publications

• Oversee the planning, production and distribution of alumni publications including the half-yearly print version of The AlumNUS as well as the biennial NUS Alumni Awards and OAR booklet.
• Identify, appoint and manage vendors for the design and printing of publications, and ensure timely delivery of high-quality publications.

Event Marketing

• Provide guidance to colleagues from alumni engagement for event marketing initiatives, including email campaigns, web banner displays, organic and paid social, and instant messaging platforms.
• Oversee and optimise the email marketing schedule for alumni; maintain a consistently high standard of engaging email content to minimise unsubscribe rates.
• Utilise data analytics to measure the success of digital campaigns and optimise strategies for improved outcomes.

Digital & Social Media

• Develop and coordinate social media strategies to engage alumni across various platforms, including Facebook, LinkedIn, Instagram and WeChat.
• Monitor social media trends and analytics to assess the effectiveness of communication efforts and adjust strategies accordingly.
• Amplify and celebrate achievements by alumni on social media.
• Oversee revamp of department website

Qualifications

• Bachelor's degree in communications, marketing, or a related field.
• 8 to 10 years of proven track record in a marketing or communications function with at least three years in a leadership position.
• Strong leadership skills and excellent stakeholder management abilities.
• Organised, meticulous and able to manage concurrent projects.
• Strong project management skills with the ability to multi-task in a fast-paced environment.
• Excellent communication and interpersonal skills.

More Information

Location: Kent Ridge Campus

Organization: Office of Alumni Relations

Department : Alumni Cultivation & Engagement

Employee Referral Eligible:

Job requisition ID : 23092

Overview of the Role

The Media Director, Malaysia-Singapore leads end to end digital media planning and buying, with a focus on the Malaysia-Singapore market. The individual will assimilate expert knowledge of the consumers, culture, retail landscape and local media practices to build winning propositions for P&G.

Your Team

You will be part of the AMA Media headquarters based in Singapore and will report to the Senior Brand Director for AMA Media. You will work very closely with internal marketing and commercial teams, as well as external vendors and agencies to deliver results.

What Success Looks like

You shape the future of how media and technology are used in the workplace and be part of one of P&G’s billion-dollar brands. You can build relationships and drumbeats with multi-functional teams across the region to ensure seamless coordination and hands-on execution of digital media programs.

Responsibilities

• Lead digital media end to end with media planning, buying, optimization, KPI tracking, link to purchase
• Select the right audience, platforms, modelling and bidding strategies to improve media efficiency and optimize spending
• Lead digital transformation with outstanding media analytics & insights, consumer understanding
• Understand and assimilate data and insights on e-commerce, CRM, influencers, audience integration to develop digital strategies
• Run performance campaigns to drive CRM acquisition and online purchase.
• Run annual media landscape and media performance analysis to develop new media strategy.
• Digital reporting (Google, Facebook dashboards), find recommendations to improve performance.

Qualifications - External

• Minimum 5 years experience in media planning, bidding operations required and Market Ad tech space, preferably worked in media agency or Direct to consumer business
• Hands-on experience on planning campaigns & analysing results across key digital pillars – search, social, video, programmatic, website, Be-spoke, influencers
• Strong analytical ability to develop data driven media strategies. Excellent excel skills, other tools such as tableau, JMP or SQL are advantage but not requirement
• Strong leadership skills with ability to lead change and drive innovation
• High Collaboration skills internally and externally across region