Total 6 job vacancies by Starcom Media Worldwide

Negotiation and activation leadership

• Work with the team lead on the negotiation strategy and go to market philosophy for the individual client
• Co-Lead annual client specific negotiations to ensure best outcome in line with or better than market / PMX benchmarking, delivering on client investment KPIs
• Ensure consistency of activation process and product across all markets
• Help drive market leading reputation for excellence for the Groupes activation capabilities, media partner relationships and value creation
• Uncover new and enhance existing JBPs for the client, including integration of Groupe strategic benefits to drive impact and a competitive advantage for the client
• Ongoing value tracking and consistent management of client KPIs, for internal and external merchandising

Client leadership

• Develop and maintain senior client contact including procurement lead
• Ensure that all client investment KPIs are exceeded
• Ensure media auditing processes are managed by the teams and attend client audit meetings
• Proactively support Client leads to manage client related activation issues when required

Internal & external relationship management

• Maintain productive working relationships and regular contact with senior media owners
• Escalation point where necessary to ensure issues are resolved in a fair and objective manner
• Work closely with Team Lead to support efficient and effective team structure and operations, and client satisfaction (indicated by client survey results) is consistently high
• Contribute and drive an investment community on the client that delivers learnings, best in market opportunities and a performance led culture
• Drive a Publicis POV and leadership on key industry topics
• Ensure that the agency’s PMX Media Partner targets are being tracked and met by client and team
• Ensure that the team are using PMX's best practice briefing and negotiation process to ensure best outcomes can be achieved for both our clients and the agency

Job Requirements:

• 12+ years experience in media
• Expert across the following Office platforms: Word, PowerPoint and Excel
• Expert on media investment tools
• Possess market and industry knowledge – historical and current
• Possess strong financial management skills and business acumen
• Confident and engaging interpersonal, presentation and communication skills, able to guide and influence senior stakeholders.
• A strong leader that is inspiring, collaborative and enjoys mentoring, motivating and developing their team

A master negotiator, able to resolve any issues in a fair and objective manner, drive maximum meaningful value for our clients whilst nurturing long-term, sustainable relationships with our media partners.

Publicis Groupe is not just a company you work for; it’s a platform for you to take your talent to the world.

If you want to help change the world, ideas alone are not enough. Real impact can only come from having meaningful access to a world of knowledge, people and resources. At Publicis Groupe, you are connected to our global network, intelligence, tools, clients, brands and 80,000 brilliant minds with expertise in data, technology, media, strategy, creativity and business transformation, all literally at your fingertips.

Go ahead, the world is waiting.

Publicis Groupe is the third largest communications group in the world. Founded in Paris in 1926, we are present in more than 100 countries as leaders in marketing, communication, and digital business transformation. Two of its biggest solution hubs in Singapore - Publicis Communications and Publicis Media & Digital.

Publicis Communications, the creative communications hub of the Publicis Groupe, is a collective of the most passionate, purposeful, and progressive creative agencies in Singapore. They are Publicis Worldwide, Leo Burnett, Saatchi & Saatchi, Prodigious, and MSL.

Publicis Media & Digital, which is comprised of global media agency brands Starcom, Zenith, Spark Foundry, and Performics, is powered by digital-first, data-driven global practices that together, help our clients navigate the modern media landscape.

Our two other solution hubs, Publicis Sapient and Publicis Commerce, empower businesses to embrace digital transformation and equip them with a total commerce experience.

Description

The Associate Business Intelligence Director is responsible for collecting, aggregating, and reporting business investment data (client, supplier and Publicis product investment). The candidate will be successful and enjoy the role if they have an inquisitive problem-solving mind, excellent attention to detail, and can build strong working relationships with stakeholders. Publicis Media's reporting continually evolves and improves so there is significant creative scope to develop new skills and apply new tools.

Key Responsibilities:

• Managing business investment data across a multi-market remit
• Ensuring that local market contacts deliver a range of reports on time and to a sufficient standard
• Using Alteryx to aggregate and clean data on a periodic basis
• Updating multiple PowerBI dashboards
• Responding to requests for data and inquiries into the figures from all areas of the business
• Excellent Excel skills
• Background in digital advertising with proven reporting experience
• A good understanding of all Agency media types and key suppliers
• An aptitude for learning to use reporting/dashboarding tools

Qualifications

• Degree or equivalent in a quantitative discipline with minimum 8 years of experience in a similar capacity
• An interest in statistics
• Familiarity with Alteryx
• Experience building or using PowerBI dashboards

Publicis Groupe is not just a company you work for; it’s a platform for you to take your talent to the world.

If you want to help change the world, ideas alone are not enough. Real impact can only come from having meaningful access to a world of knowledge, people and resources. At Publicis Groupe, you are connected to our global network, intelligence, tools, clients, brands and 80,000 brilliant minds with expertise in data, technology, media, strategy, creativity and business transformation, all literally at your fingertips.

Go ahead, the world is waiting.

Publicis Groupe is the third largest communications group in the world. Founded in Paris in 1926, we are present in more than 100 countries as leaders in marketing, communication, and digital business transformation. Two of its biggest solution hubs in Singapore - Publicis Communications and Publicis Media & Digital.

Publicis Communications, the creative communications hub of the Publicis Groupe, is a collective of the most passionate, purposeful, and progressive creative agencies in Singapore. They are Publicis Worldwide, Leo Burnett, Saatchi & Saatchi, Prodigious, and MSL.

Publicis Media & Digital, which is comprised of global media agency brands Starcom, Zenith, Spark Foundry, and Performics, is powered by digital-first, data-driven global practices that together, help our clients navigate the modern media landscape.

Our two other solution hubs, Publicis Sapient and Publicis Commerce, empower businesses to embrace digital transformation and equip them with a total commerce experience.

Job Description

The Director acts as the day-to-day liaison between the client and business, providing leadership, strategic direction and input for media plans. The Director effectively leverages experience, knowledge and skills to drive innovative thinking while balancing client, company, and team needs.

Key Responsibilities:

• Lead and manage the day-to-day strategic integrated media planning activities for assigned account(s).
• Help develop planning objectives and strategies that coincide with client’s marketing direction.
• Establish and grow client relationships by demonstrating an understanding of industry and client business issues
• Achieve the financial goals of the account by managing costs, revenue, and scope of work in accordance with client contract
• Oversee budget allocation process for all media based on client initiatives and direction; accurately project costs and anticipate the financial results of plan revisions
• Oversee and guide content development
• Cross team collaboration to work with the division leads in Strategy, Programmatic, Content, Analytics & Insights and Ad Ops team.
• Work with teams to evaluate media performance and KPIs to determine the extent to which the original objectives and strategies were met.
• Scope of work management, manage and optimise working process to ensure seamless implementation of projects is essential.
• Run and mentor a mid-size team and promotes a healthy team building and collaboration
• Participate in the recruitment and selection of junior staff
• Establish and maintain effective relationships within and outside the immediate team

Qualifications

• Minimum 8 years of strong media experience, prior experience in managing large client accounts preferred.
• Ability to develop POVs on various media in the marketplace is essential to this role
• Excellent presenter and strong in client & stakeholders management
• Is sound in online and offline strategic planning. Experience in planning and implementing in market such as SEA, China, US and EU is a benefit but optional.
• Detailed awareness of media landscape, trends, challenges and competition.
• Good understanding of research tools
• Ability to translate data into well-articulated ideas looking outside the box
• Creative ability to partner and develop innovation and first to market opportunities
• Superior organizational, interpersonal and managerial skills with attention to detail

Publicis Groupe is not just a company you work for; it’s a platform for you to take your talent to the world.

If you want to help change the world, ideas alone are not enough. Real impact can only come from having meaningful access to a world of knowledge, people and resources. At Publicis Groupe, you are connected to our global network, intelligence, tools, clients, brands and 80,000 brilliant minds with expertise in data, technology, media, strategy, creativity and business transformation, all literally at your fingertips.

Go ahead, the world is waiting.

Publicis Groupe is the third largest communications group in the world. Founded in Paris in 1926, we are present in more than 100 countries as leaders in marketing, communication, and digital business transformation. Two of its biggest solution hubs in Singapore - Publicis Communications and Publicis Media & Digital.

Publicis Communications, the creative communications hub of the Publicis Groupe, is a collective of the most passionate, purposeful, and progressive creative agencies in Singapore. They are Publicis Worldwide, Leo Burnett, Saatchi & Saatchi, Prodigious, and MSL.

Publicis Media & Digital, which is comprised of global media agency brands Starcom, Zenith, Spark Foundry, and Performics, is powered by digital-first, data-driven global practices that together, help our clients navigate the modern media landscape.

Our two other solution hubs, Publicis Sapient and Publicis Commerce, empower businesses to embrace digital transformation and equip them with a total commerce experience.

Description

In this role, you will work closely with the regional teams to define, build and enhance the Precision supply road map in a way that provides consistent benefits while meeting unique market needs across APAC. In particular, your role requires a strong relationship with Publicis Media’s regional and local investment & commercial teams to manage supply partnership – strategically and commercially – including opportunity assessment, proposal management, negotiations and commercial awareness. You will vet new opportunities & innovative solutions, maintain & grow existing relationships on the supply side, and develop new business plans to enhance existing & develop emerging supply solutions that are commercially viable.

You will collaborate with Precision leadership – globally, regionally and at market level – as well as internal departments across the Publicis Media Groupe, including:

• Investment – structuring and managing inventory partnerships
• Agencies – educating, gathering feedback, and developing/ sourcing solutions for agency and client needs
• Finance & Legal – collaborate and provide digital and tech expertise when negotiating for new or existing contracts
• Leadership – helping shape the state and scale of supply solutions supporting business objectives

The ideal candidate will have had technical and commercial exposure to digital media planning & buying agencies, technical and strong supply management knowledge, very strong interpersonal, analytical, and writing skills and the ability to make clear, concise presentations. Also, an ability to build strong business cases for supply products and being able to program manage the roll out of solutions across markets in APAC is a key to success in this role.

A solid working knowledge of the following is desired: ad exchanges, sell side platforms, demand side platforms, online video, mobile media, ad operations / ad-serving systems and verification solutions. In addition to a strong affinity for technology and infrastructure development, a proven commercial awareness is a plus.

Responsibilities

Supply management

• Identify commercially viable key supply partners and solutions – globally and regionally – that allow for a strong differentiation of our positioning in an increasingly cluttered marketplace
• Work with existing supply side vendors on new product features, roll out and adoption. Explore, meet and test new supply solutions that may fulfill our clients’ needs
• Continuously define client needs and translate needs into opportunities for Precision
• Develop and negotiate supply partnerships to extract maximum media value and unique benefits that are only available to Precision and Publicis Media
• Establish key supply packages and offering catered to clients’ needs and seasonal offering
• Maintain and refine internal supply feedback loop with operations and agencies

Marketing and training

• Build supply marketing and training materials to be rolled out to agencies and regional markets in a systematic way. This may include hosting events with key launch partners, connecting with local markets on a regular basis, or regular email updates
• Conduct monthly supply updates and knowledge share
• Collaborate with Precision client servicing and account management teams to grow and maintain adoption

Team management

• Cultivate a center of operational expertise for Precision in Asia Pacific
• Manage and retain a small team of supply manager(s)
• Recruit the best talent in market

Qualifications

To be a successful candidate, you will be/have:

• A Bachelor’s degree or higher
• Proven track record of top performance measured against product and supply development, maintenance and growth
• Extensive knowledge of data-driven and programmatic platforms such as DSPs, SSPs, Ad Exchanges as well as DMPs, Social Media Management platforms, DCO tools etc.
• 9+ years in digital media with experience with ability to project manage from start to finish
• Strong commercial experience and negotiation skills is a requirement
• Excellent interpersonal, verbal, written communication and presentation skills
• Strong analytical thinking
• Ability to lead projects independently from start to finish, working with internal and external teams to make decisions and maintain forward momentum
• In-depth understanding of digital advertising landscape from either agency or sales perspective
• Excellent time management / project management skills, with ability to manage detail work and communicate project status effectively to all levels

Publicis Groupe is not just a company you work for; it’s a platform for you to take your talent to the world.

If you want to help change the world, ideas alone are not enough. Real impact can only come from having meaningful access to a world of knowledge, people and resources. At Publicis Groupe, you are connected to our global network, intelligence, tools, clients, brands and 80,000 brilliant minds with expertise in data, technology, media, strategy, creativity and business transformation, all literally at your fingertips.

Go ahead, the world is waiting.

Publicis Groupe is the third largest communications group in the world. Founded in Paris in 1926, we are present in more than 100 countries as leaders in marketing, communication, and digital business transformation. Two of its biggest solution hubs in Singapore - Publicis Communications and Publicis Media & Digital.

Publicis Communications, the creative communications hub of the Publicis Groupe, is a collective of the most passionate, purposeful, and progressive creative agencies in Singapore. They are Publicis Worldwide, Leo Burnett, Saatchi & Saatchi, Prodigious, and MSL.

Publicis Media & Digital, which is comprised of global media agency brands Starcom, Zenith, Spark Foundry, and Performics, is powered by digital-first, data-driven global practices that together, help our clients navigate the modern media landscape.

Our two other solution hubs, Publicis Sapient and Publicis Commerce, empower businesses to embrace digital transformation and equip them with a total commerce experience.

The Director acts as the day-to-day liaison between the client and business, providing leadership, strategic direction and input for media plans. The Director effectively leverages experience, knowledge and skills to drive innovative thinking while balancing client, company, and team needs.

Key Responsibilities:

• Lead and manage the day-to-day strategic integrated media planning activities for assigned account(s).
• Help develop planning objectives and strategies that coincide with client’s marketing direction.
• Establish and grow client relationships by demonstrating an understanding of industry and client business issues
• Achieve the financial goals of the account by managing costs, revenue, and scope of work in accordance with client contract
• Oversee budget allocation process for all media based on client initiatives and direction; accurately project costs and anticipate the financial results of plan revisions
• Oversee and guide content development
• Cross team collaboration to work with the division leads in Strategy, Programmatic, Content, Analytics & Insights and Ad Ops team.
• Work with teams to evaluate media performance and KPIs to determine the extent to which the original objectives and strategies were met.
• Scope of work management, manage and optimise working process to ensure seamless implementation of projects is essential.
• Run and mentor a mid-size team and promotes a healthy team building and collaboration
• Participate in the recruitment and selection of junior staff
• Establish and maintain effective relationships within and outside the immediate team

Qualifications

• Min 12 to 15 years of strong media experience, prior experience in managing large client accounts preferred.
• Ability to develop POVs on various media in the marketplace is essential to this role
• Excellent presenter and strong in client & stakeholders management
• Is sound in online and offline strategic planning. Experience in planning and implementing in market such as SEA, China, US and EU is a benefit but optional.
• Detailed awareness of media landscape, trends, challenges and competition.
• Good understanding of research tools
• Ability to translate data into well-articulated ideas looking outside the box
• Creative ability to partner and develop innovation and first to market opportunities
• Superior organizational, interpersonal and managerial skills with attention to detail

Starcom is the Human Experience Company. A world-renowned media communications agency, we believe the alchemy of people and technology creates experiences people love, and actions brands need. Experiences are the human side of data-driven, tech-fueled marketing. And we are passionate about boldly leading our clients into the future. With more than 5,000 employees worldwide, Starcom partners with the world's leading marketers and new establishment brands, and is part of Publicis Media, one of four solution hubs within Publicis Groupe. We are the Citizens of Starcom. We are Brave, Kind, Inclusive and Resilient. Join us!

Expectations of an Associate Media Director:

• Establish a partner-relationship with clients by being involved in the business environment
• Hone feasibility, profitability and negotiation skills through implementation and management of plans at best prices and terms to maximize effectiveness of placement’s reach to client’s consumers
• Ensure professional deliveries in all client dealings
• Collaborate with digital specialist teams to develop digital strategy and media plan recommendations, integrating offline recommendations
• Synthesize various media statistics and information to develop recommendations and opinions in the area of emerging digital media
• Serve as key contact for buyers in a variety of mediums (TV, print, digital, mobile, social, out of home etc.) to negotiate best investment opportunity to maximize reach of client’s content to targeted audience
• Synthesize various media statistics and information to develop recommendations and opinions in the area of emerging digital media
• Monitor plan execution and serves as first point of contact to raise and resolve any identified issues/discrepancies
• Ensure media deliverables are met on time and within budget and align with clients’ objectives
• Ensure clear documentation on all communications with business partners and agency partners
• Generate media insights using various data sources and crafts strategic POV based on data for internal and client audiences around media, brands, consumers and experiences
• Serve as first level coach and supervisor to one or more planners to support their knowledge of agency, client, vendor and industry basics as well as their overall skill development in the execution or monitoring of experience plans
• Work with Planner to ensure accurate and timely invoicing (e.g. regular review of unbilled reports, resolve unbilled cases with Finance)

Skills & Experience:

• 7-10 years media planning experience required, with focus on strategic and operational planning and execution, in regional/global accounts
• Knowledgeable about and experienced with the concepts, approaches and issues involved in integrated planning
• Adaptive and keen to learn on the digital ecosystem
• Familiar with the timelines, processes and needs of the implementation of all media
• Knowledgeable about new approaches to and developments in digital tactical planning (social and mobile included)
• Demonstrate critical thinking and problem solving
• Able to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
• Supervisory skills
• Knowledge and use of various research systems
• Technical proficiency, particularly with media systems and MS Excel, Word and PowerPoint
• Integrate understanding into the work to make decisions on the business
• Filter and adapt the different options and applies good judgment combined with hard facts to select which ideas will produce the best results
• Understand what the client's business needs by understanding the history of the brand and what the client wants it to stand for. Understand the client's strategic intent and the implications for building the client's business
• Proficient in all syndicated and proprietary media applications
• Keep abreast to the development and trends in the ever changing media landscape
• Able to tap into proprietary consumer insight applications or alternative sources for more in-depth analysis

Starcom is a part of Publicis Media, an agency that harnesses the power of modern media through global agency brands CJ, Performics, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe, Publicis Media's digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.