We are seeking a dynamic and detail-oriented Business Analyst and Product Manager to join our team at Upside Digital. In this dual role, you will play.....
We are seeking a dynamic and detail-oriented Business Analyst and Product Manager to join our team at Upside Digital. In this dual role, you will play a crucial part in supporting the day-to-day activities of our performance marketing company while also enhancing our internal lead delivery and validation platform, Upside Lead.
As a key member of our team, you will collaborate with users, stakeholders, and engineering teams to gather and document business and technical requirements that align with our marketing objectives. Your expertise in analysing and optimising business processes and technical workflows will be vital in identifying inefficiencies and recommending best practices for performance improvement.
In this role, you will utilise agile project management methodologies to develop and manage project plans, ensuring the timely delivery of high-quality solutions. You will be responsible for overseeing the deployment of functional solutions, including creating and executing comprehensive system test plans to maintain the integrity and scalability of our platforms.
Your ability to create technical documentation, conduct user training, and provide ongoing support will help ensure that our teams are well-equipped to utilise our systems effectively. Additionally, you will act as a liaison between engineering and business teams, providing technical guidance and support throughout the product lifecycle.
If you are passionate about leveraging data and technology to drive business performance and have a proven track record in product management and analysis, we invite you to apply for this exciting opportunity to help shape the future of our company and its products.
Key Responsibilities:
* Collaborate with users and engineering teams to gather and document business and technical requirements for product development.
* Analyse and optimise business processes and workflows to identify technical inefficiencies and propose improvements.
* Evaluate and recommend technical solutions and system functionality that align with business goals.
* Utilise agile project management methodologies to develop project plans, estimate costs, allocate resources, and manage timelines.
* Lead the deployment of technical solutions, ensuring system quality, performance, and security through comprehensive testing.
* Create technical user documentation, API guides, and training materials, conducting training sessions for teams and end-users.
* Develop detailed technical specifications for developers to guide software design and development.
* Act as a key liaison between engineering, business, and leadership teams, providing technical guidance and support for decision-making.
* Oversee the integration of third-party APIs and services to ensure seamless interoperability with internal platforms.
Qualifications:
*Bachelor’s degree in Business Administration, Information Technology, or a related field.
* Proven experience as a Business Analyst, Product Manager, or similar role in a performance marketing or technology environment.
* Strong analytical skills with the ability to evaluate complex business processes and technical workflows.
* Proficiency in agile project management tools and methodologies.
* Excellent communication and interpersonal skills, with the ability to collaborate effectively with technical and non-technical stakeholders.
* Experience with data modelling, process mapping, and software design techniques is a plus.
* Familiarity with performance marketing principles and lead generation processes is highly desirable.
