Associate Manager, Category (Mobile)
1 month ago
We are looking for a nAssociate Manager, Category to drive our mobile business in Malaysia.This person is a data driven category specialist to dr.....
We are looking for a nAssociate Manager, Category to drive our mobile business in Malaysia.
This person is a data driven category specialist to drive growth for our Electronics Category including Mobile Phones and other gadgets. This person should be attuned to the needs of our users and be able to break down and solve complex business problems.
This role will report to the Category Director.
You Will:
Define the mobile category strategy. Undertake research and analyze data to deeply understand our category sellers and buyers and translate the insights to plans and communication.
Grow the category in users and transactions, and generate revenue for the business. Work with stakeholders to set performance targets and ensure we are tracking and progressing to our plans. You will be responsible for P&L of this category.
Conduct regular detailed analysis into search, browse behaviour, conversion funnels to identify possible areas of improvement of our product, marketing comms, operations and sales strategy
Be involved in development of the product, marketing, sales and operations to deliver on targets.
Identify and establish partnership with vendors to experiment and enable business models. Work end to end to build up this business.
Partner with product team to understand users needs to ensure we deliver a great user experience and that the needs of the category are addressed in roadmaps
Partner with Marketing team to ensure that the category value propositions are communicated to our users to achieve business objectives
Be responsible for defining and maintaining the category catalog
Execute experiments in collaboration with marketing or product teams to validate hypotheses and continually improve customer experience of these categories
Build and maintain relationships/networks with relevant stakeholders in ways that help to deliver strategies/plans, and with smooth and timely delivery
Report back to the wider business on category performance on a regular basis
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