Who we are?
We’re Warner Leisure Hotels, a member of the award-winning Bourne Leisure family. What began as a holiday village in 1932 is now a collection of 15 hotels showcasing British history, food, music and theatre in stunning locations across England and North Wales. Importantly too, we’re exclusively for adults.
We’re on the search for a Product Marketing Manager to join us at our Hemel support centre and share our passion to make one of the UK’s most-loved hospitality brands the best it can possibly be.
What are we looking for?
Warner hotels offers unique UK breaks specialising in giving its guests a variety to choose from including, yummy food, activities like crafts and archery, to great live entertainment and relaxing spa treatments. The brand is evolving and growing, and we need a great team to go on this journey with us.
We are seeking a talent Product Marketing Manager to join our Digital Demand function at Warner Hotels. This newly created role will be responsible for the marketing of Warner’s ancillary product range, Entertainment, Activities, Food and Beverage, Golf and Spa/Leisure offerings.
What will I be doing?
Design & support execution of marketing channels plans to promote entertainment, activities, Spa, golf & ancillary products – right guest, right time, right message to drive engagement then conversion to booking.
Develop effective & engaging guest journeys from marketing channels through to the website and post booking, building new opportunities to engage & sell to guests. Be the SME for their product range across all marketing communications
Work with insight, finance and revenue management teams to build recommendations of new products to launch, to improve both measurement, understanding and as a result sales performance.
Analyse and optimise performance of all channels, including executing short term tactics to address specific trading challenges.
Regular test and learn, and reporting back to the business – new channels, tactics and formats
Work alongside the Commercial Director (hotels) to market incremental revenue opportunities to day visitor & hotel guests (e.g. Leisure membership, Afternoon Teas, F&B)
What skills do I need?
Requires a basic understand of offline and online Marketing, Media, Organic Social and PR
Ability to proactively manage budgets
Good analytical skills to analyse performance and report results
Clear understanding of audience engagement and marketing channels.
Be able to influence peers in the team
Be able to present proposals and results to Managers
Problem solving attitude to overcome challenges
The benefits of working with us
22 Days holiday rising to 25 days after 2 years’ service
Ability to purchase further holiday allowance through our Holiday Buy Scheme
Hybrid working via our Warner offices located in Hemel Hempstead (at least 3 days per week in the office)
Enhanced Family Friendly Policies (Eligibility dependent)
Financial Well-being support by access earned salary through Wagestream
20% Discount to you, family & friends across our Bourne Leisure brands Warner Leisure Hotels and Haven Holidays (including further discounted breaks within Warner for you, your family, and friends to use)
Additional earning potential through the Annual Bonus Scheme
Access to fantastic discounts offers with many national brands and retailers through our ‘My Bourne Hub’ page
A fantastic opportunity for career development through external recognised qualifications in addition to in-house training and development (Degrees and Apprenticeship level)
Immediate access to Well-being support through our EAP provider and team pages
Joining Warner
Join us and you’ll be part of one great team, creating superb breaks behind-the-scenes. Whatever role you have, one thing’s for sure: you’ll have our full support to develop yourself, gain skills and qualifications and create the career you’ve always dreamed of. Guests might be our VIPs – but in our eyes, you are too.
Diversity, equity, and inclusion are at the heart of who we are and what we do. Our commitment to these values is unwavering and they are central to our mission. We encourage applications from all backgrounds, communities and industries and we are happy to discuss any reasonable adjustments or flexibility that you may require, including whether a role can be part-time or a job-share.
We genuinely care about every candidate's experience during the recruitment process and are here to provide support where we can. If you require any assistance or reasonable adjustments while applying, please don't hesitate to reach out to us at : Warner.leisurerecruitment@bourne-leisure.co.uk
