Total 10 job vacancies by Maker Lab

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Social Media Operations Specialist

(4-5 months maternity cover)

As the social media Operations Specialist, you will help build and execute the social media strategy, initiatives, and projects for the world's largest technology company. Working with the Local and Regional Program Manager, you will support all things social — from always-on content and social-led campaigns to influencer activations and event amplification — by leading the day-to-day operations as well as content development and community management for the brand channels. As a social media strategist, project manager and community manager, you will wear many hats. Thus, the ability to analyze trends and situations quickly and pivot effectively is as critical to this role as deep audience understanding to build long-term strategies and plans.

Role:

• Support social marketing activities for the Singapore market, both always-on content, community management and campaigns
• Working closely with and partnering Program Manager, lead social media content strategy, and development, including editorial calendar, copy review and publishing for the Singapore markets
• Liaise with internal stakeholders and agencies to source assets, including images, videos, copy and design
• Be the filter for the Singapore market, ensuring regional programs are optimised for the local market
• Build and manage strong relationships with Creators in Singapore throughout various verticals to increase authentic advocacy and brand love
• Support the Program Manager in performance reporting, social media audits and competitive analyses

You:

• Degree in Business, Communications, or Marketing preferred, or equivalent industry experience
• 7+ years of experience in tech, marketing or related industry
• A passion for social media and content development
• Ability to communicate effectively – in written and verbal forms – in English
• A strategic and creative thinker who is able to navigate around an always-on social landscape
• Solid project management experience
• Proficient understanding of social media analytics
• Experience with a social media publishing tool like Sprinklr
• Ability to bring order and attention to detail to complex stages of each project
• Prior experience with communicating with local and geographically dispersed stakeholders to deliver clear instructions and messaging
• Passionate about working as part of a larger team to deliver a common goal

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Integrated Media Manager (Singapore)

5 months maternity cover

As a Media Manager for our technology client, you will be responsible for collaborating with APAC-based and regional media agencies and internal stakeholders to manage ongoing cross-media initiatives and campaigns across multiple regions, assisting in implementing the regional rollout of global media planning tools. 

The person will be the day-to-day consultant on media strategy for the initiatives mentioned above, including but not limited to channel, audience and ad format strategy, best practices and optimisation to attain program efficiency goals. Basic knowledge of measuring channel/campaign effectiveness is useful for this role.

Role: 

• Manage central media projects that span all product areas, liaising with various local & regional agencies to collect and validate media data. 
• Attend meetings with relevant internal teams and agencies and be able to provide concise notes on key takeaways and actions. 
• Execute training to Marketing teams and agencies as global tools roll out in APAC.
• Provide exceptional support to run cross-channel initiatives in APAC and analyse results to surface key implications for the business.
• Manage agency workflow as it pertains to media, such as reporting, benchmarks and media forecasting.
• Own stakeholder narratives for internal regional, and global leadership on media plan strategy, reporting, roadmaps and learnings.

You:

• BA/BS degree or equivalent experience
• 5+ years of working experience within a marketing/media agency environment
• Solid project management skills and communication skills are mandatory 
• Strong proficiency with presentation software (e.g. Google Slides/PowerPoint) for producing presentations and Google Sheets/Excel for handling large data
• Strong data organisation skills, especially in Google Sheets, to efficiently summarise and present data (comfortable using pivot tables and functions)
• Experience in online/offline media strategy & brand planning experience
• High-level knowledge of channel/campaign measurement 

• Exceptional verbal and written English communications and presentation skills and - ideally - fluent in another Asian language to cover projects across APAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Integrated Media Manager (Singapore)

9 months maternity cover

As a Media Manager for our technology client, you will be responsible for collaborating with APAC-based and regional media agencies and internal stakeholders to manage ongoing cross-media initiatives and campaigns across multiple regions, assisting in implementing the regional rollout of global media planning tools. 

The person will be the day-to-day consultant on media strategy for the initiatives mentioned above, including but not limited to channel, audience and ad format strategy, best practices and optimisation to attain program efficiency goals. Basic knowledge of measuring channel/campaign effectiveness is useful for this role.

Role: 

• Manage central media projects that span all product areas, liaising with various local & regional agencies to collect and validate media data. 
• Attend meetings with relevant internal teams and agencies and be able to provide concise notes on key takeaways and actions. 
• Execute training to Marketing teams and agencies as global tools roll out in APAC.
• Provide exceptional support to run cross-channel initiatives in APAC and analyse results to surface key implications for the business.
• Manage agency workflow as it pertains to media, such as reporting, benchmarks and media forecasting.
• Own stakeholder narratives for internal regional, and global leadership on media plan strategy, reporting, roadmaps and learnings.

You:

• BA/BS degree or equivalent experience
• 5+ years of working experience within a marketing/media agency environment
• Solid project management skills and communication skills are mandatory 
• Strong proficiency with presentation software (e.g. Google Slides/PowerPoint) for producing presentations and Google Sheets/Excel for handling large data
• Strong data organisation skills, especially in Google Sheets, to efficiently summarise and present data (comfortable using pivot tables and functions)
• Experience in online/offline media strategy & brand planning experience
• High-level knowledge of channel/campaign measurement 

• Exceptional verbal and written English communications and presentation skills and - ideally - fluent in another Asian language to cover projects across APAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Senior Social Media Analyst 

Fixed term contract

As a Senior Social Media Analyst supporting our client - one of the largest technology brands, you’ll play a pivotal role in owning measurement and analysis of their social booster campaigns and how it fits in the broader social marketing campaigns. 

Your primary focus will be creating engaging and cutting-edge social strategies targeted toward consumers.  You will work across several of our client's products and consumer apps in APAC to deliver methodological and intelligent campaign performance insight reports. You’ll also bridge the country, regional and global teams. It’s imperative to be a self-starter, dynamic with a can-do attitude. This opportunity would suit someone knowledgeable and skilled in marketing measurement, Social Media and Analytics, with solid spreadsheet skills and a love of data and interested in exploring new ways of using data to drive business value. 

Role: 

• Lead campaign measurement reporting from Earned, Owned and Paid Social data for the local market and/or product teams. 
• Set up, maintain and develop social listening databases across key markets and products for establishing relevant baselines.
• Implement a consistent campaign measurement framework that can be scaled using regional and global best practices
• Uncover data-based insights, drive experiments with marketing teams and iterate to find winning strategies in Social
• Translate complex analytics to easy-to-understand and engaging recommendations for internal marketing teams and relevant agencies working on Social
• Lead the internal discussions on Social campaign measurement between marketing teams and supporting social media research agencies
• Initiate experimental projects on your own for at least 10% of your working time

You:

• 6 years+  of experience in an advertising, digital, or social media agency or in technology companies as a social media analyst, measurement analyst, digital marketing or marketing analyst
• Understanding that social media data is inherently messy and largely irrelevant. Our job is to find what matters, and we can learn from it.
• Relevant skills in working with social listening tools (e.g. Brandwatch) and developing clean boolean.
• Understand the best marketing analytics tools available for audience behaviour and campaign data.
• A keen interest in data-driven marketing and understanding the important role data plays in campaigns or always-on strategy.
• Capable of visualizing data and quickly producing charts and graphs that tell and story to our team and internal marketers.
• An appreciation of structure and simplicity in everything you do.
• A strong understanding and knowledge of relevant social platforms and their data.
• Proven ability to set campaign goals, KPIs and targets.
• The ability to turn data into tangible learnings and recommendations that can be applied across marketing activations.
• The ability to be self-sufficient, stay motivated and be positive in an often fast-paced environment.
• Strong communication skills while having a proactive attitude. 
• Skilled in data management and visualization tools (Sheets, Slides, Data Studio).
• A problem-solver, adept at facing challenges and creating solutions.
• Exceptional verbal and written English communications and presentation skills and, ideally, fluent in another Asian language to support the projects across JAPAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Media Manager (Singapore)

Fixed term contract

As a Media Manager for our technology client, you will be responsible for collaborating with APAC-based and regional media agencies and internal stakeholders to manage ongoing media projects and campaigns across key performance and direct response programmes. 

The person will be the day-to-day consultant on media strategy for the programs mentioned above, including but not limited to channel, audience and ad format strategy, best practices and optimisation to attain program efficiency goals.

Role: 

• Drive media strategy for marketing initiatives across multiple markets APAC, with a focus on SEM, display & potentially app advertising within the gaming industry.
• Be the primary POC on media for these programs & work closely with cross-functional
• stakeholders (marketing team and media partners) to ideate, design, and launch media tests and optimisation strategies
• Manage our past campaign data sets and test learnings around channels, targeting/audience, and creative performance to gather insights to optimise the program
• Identify new growth opportunities in performance media via new channels or beta-testing new targeting capabilities or ad formats.
• Manage agency workflow as it pertains to media, such as reporting, benchmarks and media forecasting.
• Own stakeholder narratives for internal regional, and global leadership on media plan strategy, reporting, roadmaps and learnings.

You:

• BA/BS degree or equivalent experience
• Min 5 years of experience in digital media marketing 
• Good working knowledge of key performance media channels/formats across Google, Microsoft, key social platforms etc
• Experience with media planning and identifying testing and optimisations opportunities
• Strong communication skills to manage communication cross-functionally with marketing teams and media agencies.
• Data-driven. Reads and understands the data to make metrics-driven decisions.
• Stays current on evolving media trends, technology, and competitive landscape to bring opportunities to life.
• Experience managing media in other markets like Japan and Korea is advantageous. 
• Exceptional verbal and written English communications and presentation skills and - ideally - fluent in another Asian language to cover projects across APAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Rapid Response Social Media Measurement Analyst

Fixed term contract

We are looking for a Social Media Measurement Analyst to join our team and work on our technology client. The analyst will identify, monitor, escalate, and report emerging social media trends. Additionally, the analyst will collaborate with various stakeholders to quantify conversations about the brand, recommend optimisations, and scale the program across different products and regions. They will also play a crucial role in identifying, monitoring, and reporting on reputational issues on social media. As this role includes a large element of rapid response, you may be expected to work sporadically outside of your regular working hours. 

Role:

Trend Monitoring and Reporting

• Manage proactive monitoring systems to identify and respond to emerging social media trends using Brandwatch, Sprinklr, NewsWhip, and Tubular.
• Collaborate with agency teams to monitor social trends and insights, participating in a 24/7 on-call system and sharing findings internally. 
• Produce clear insights and action items for product teams through daily reports during significant trend volumes.
• Translate complex analytics into actionable recommendations for internal marketing teams and agencies.
• Lead discussions on Social campaign measurement (with a focus on Earned & Owned Social) between marketing teams and agencies.

Social-First Operations and Infrastructure

• Develop and maintain central Social-First operations to enable program success.
• Identify and implement automation solutions for existing and new deliverables (e.g., newsletters, databases).
• Manage benchmarking sheets, a Social-First database, and a dashboard for improved reporting.
• Support local markets in developing consistent measurement frameworks for key tentpole Social campaigns.

Stakeholder Management and Education

• Manage complex stakeholders across various organisations (marketing, comms, product teams, regions/markets).
• Increase education and awareness about the Social-First program and its importance.
• Ensure all major campaigns receive Social-First support.
• Create custom Brandwatch/Newswhip/Tubular builds with specific queries for individual teams.

• Own and maintain a daily newsletter covering social trends and conversation topics.
• Create learning decks showcasing best practices to enhance campaign effectiveness and creative excellence.

Influencer and Sentiment Analysis

• Leverage expertise to improve Social-First efforts focused on influential voices and tastemakers.
• Develop queries and monitoring systems to identify strategically relevant sentiment.
• Ensure important influencer trends are surfaced and escalated to relevant team stakeholders.
• Maintain and improve methodology for working with brand-safe partners.

Innovation and Experimentation

• Dedicate at least 10% of working time to initiate independent experimental projects deemed valuable, even if not explicitly requested.

You:

• BA/BS degree or equivalent practical experience.
• 3+ years of experience in social media analysis for global brands and 5+ years in marketing (preferably digital) for technology companies or agencies.
• Expert knowledge of social listening tools (e.g., Brandwatch, Sprinklr) and Boolean logic.
• Proven track record managing social media intelligence for large brands.
• Excellent written/verbal communication and strong analytical skills for diverse audiences.
• Experience collaborating with diverse stakeholders and managing complex projects simultaneously.
• Proactive, independent, with initiative in analysis, reporting, and story-based narratives.
• Up-to-date on social measurement trends, ideally with reputation management and influencer marketing experience.
• Skilled in data visualisation tools and marketing analytics platforms for audience behaviour and campaign analysis.
• An appreciation of structure, clarity, simplicity and efficiency in everything you do.
• Strong understanding of social platforms, ability to set goals/KPIs, and translate data into actionable insights.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Senior Marketing Specialist (Event)

Fixed term contract

As a Senior Marketing Specialist supporting the client’s Marketing teams of one of the largest tech companies, your work will include driving event production excellence through the management of venues, technical production, experiential programs, registration, translation services and event logistics.

The ideal candidate is resourceful and enjoys working in a fast-paced environment with multiple deadlines. He/she is innately curious and wants to make a difference with his/her work. This role supports our client's marketing activities, including market research, developing proposals for marketing campaigns and events planning.

Role: 

• Lead the development and management of event plans, budgets, and timelines, ensuring alignment with brand guidelines, objectives, and cross-functional teams.
• Project manage the coordination of guest management and registration experiences for local event activations across multiple APAC markets. This entails supervising the creation of landing pages, registration forms, and email communications.
• Understand and articulate the requirements of local APAC market teams to steer the development of APAC templates for landing pages, registration forms, and communications. Ensure timely communication of changes and needs to the Global team.
• Maintain and own close collaboration and diligent follow-up with local APAC market teams and production agencies to establish and adhere to project timelines and milestones. Regularly review key dates to keep the team on track. Liaise with local Product Marketing Managers (PMMs) to collect necessary inputs by specified deadlines and guide local teams on asset usage.
• Ensure the proper configuration of events in event tools, including One Market Calendar, Connect Nominations, RSVP or DefJam, Gather (if digital), and other preferred global platforms (e.g., Swoogo, Kintaro). Guarantee seamless data flow between systems for accurate reporting.
• Own the collaboration with local APAC market teams and relevant event agencies to conduct comprehensive quality assurance and testing on landing pages, registration forms, and email communications. Verify that inputs from local teams are accurately reflected on the live site.
  

You:

• 6+  years of project & event management experience, including multi-stakeholder management across multiple markets 
• You thrive in a fast-paced, collaborative environment, embracing cross-functional teamwork with local and regional marketing teams.
• Experience managing third-party agencies and sponsors 
• Experience leading and managing c-suite events & experiences / high-profile events in the marketing/tech sector or brand experience space
• Detail-oriented mindset and process-driven
• Strong project management, ability to work on multiple facets of a project simultaneously in a fast-paced and dynamic environment
• Good analytical, communication (written and verbal), and presentation skills 
• Demonstrated ability to be a self-starter, independent thinker and deal-maker 

• Exceptional verbal and written English communication and presentation skills and - ideally - fluent in another Asian language to cover projects across APAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Project Specialist (Event)

Fixed term contract

As a Project Specialist supporting the client’s Marketing teams of one of the largest tech companies, your work will include driving event production excellence through the management of venues, technical production, experiential programs, registration, translation services and event logistics.

The ideal candidate is resourceful and enjoys working in a fast-paced environment with multiple deadlines. He/she is innately curious and wants to make a difference with his/her work. This role supports our client's marketing activities, including market research, developing proposals for marketing campaigns and events planning.

Role: 

• Develop and manage comprehensive event plans, budgets, and timelines, ensuring alignment with brand guidelines, objectives, and cross-functional teams.
• Project manage the coordination of guest management and registration experiences for local event activations across multiple APAC markets. This entails supervising the creation of landing pages, registration forms, and email communications.
• Understand and articulate the requirements of local APAC market teams to steer the development of APAC templates for landing pages, registration forms, and communications. Ensure timely communication of changes and needs to the Global team.
• Maintain close collaboration and diligent follow-up with local APAC market teams and production agencies to establish and adhere to project timelines and milestones. Regularly review key dates to keep the team on track. Liaise with local Product Marketing Managers (PMMs) to collect necessary inputs by specified deadlines and guide local teams on asset usage.
• Ensure the proper configuration of events in event tools, including One Market Calendar, Connect Nominations, RSVP or DefJam, Gather (if digital), and other preferred global platforms (e.g., Swoogo, Kintaro). Guarantee seamless data flow between systems for accurate reporting.
• Collaborate with local APAC market teams and relevant event agencies to conduct comprehensive quality assurance and testing on landing pages, registration forms, and email communications. Verify that inputs from local teams are accurately reflected on the live site.

You:

• 4+  years of project & event management experience, including multi-stakeholder management across multiple markets 
• You thrive in a fast-paced, collaborative environment, embracing cross-functional teamwork with local and regional marketing teams.
• Experience managing third-party agencies and sponsors 
• Experience leading and managing c-suite events & experiences / high-profile events in the marketing/tech sector or brand experience space
• Detail-oriented mindset and process-driven
• Strong project management, ability to work on multiple facets of a project simultaneously in a fast-paced and dynamic environment
• Good analytical, communication (written and verbal), and presentation skills 
• Demonstrated ability to be a self-starter, independent thinker and deal-maker 

• Exceptional verbal and written English communication and presentation skills and - ideally - fluent in another Asian language to cover projects across APAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Social Media & Content Strategist

12 months fixed term contract

As the Social Media & Content Strategist, you'll be working with one of our clients - one of the largest video-sharing platforms with a growing community of video creators and consumers. You'll lead the design and execution of cutting-edge social campaigns and editorial programs. Collaborating with teams across multiple countries, including Japan, Korea, India, and Indonesia, you'll manage internal and external relationships, ensure effective content distribution, and oversee day-to-day operations and community management. 

You'll have the chance to work on exciting projects that will make a real impact on our client’s audience while staying up-to-date with the latest trends and techniques in social marketing. you'll play a key role in shaping our client’s growth and success, using your expertise to drive impactful decisions and strategies. While copywriting, content production, and community management will be part of your role, your primary focus will be on leveraging data to optimize performance and drive results.

We’re looking for someone who is passionate about the brand and has a deep knowledge of video-sharing platforms, APAC creators, artists and influencers, is well-versed in social media management and has strong project management skills. 

Role: 

• Develop and execute an innovative content strategy for APAC (India, Japan, Korea, Indonesia) that drives engagement and growth for our client
• Collaborate with local social marketing managers and vendors to optimize campaigns and editorial content
• Analyze campaign and content performance and provide data-driven insights and recommendations
• Stay up-to-date with digital best practices and industry trends to keep content fresh and relevant
• Develop and pitch new content ideas that align with social marketing objectives and key results
• Manage agency partners to ensure content assets are high-quality and strategic priorities are communicated effectively
• Oversee community management to ensure active and engaging social channels
• Play a key role in driving the growth and success of social marketing efforts across APAC.

You:

• 8+ years of experience in Social Media Marketing, Strategy and Community Management
• A passion for the video-sharing ecosystem, digital culture and current online social trends
• A strategic and creative thinker who is able to navigate around an always-on social landscape and roll with the changes in a dynamic environment
• Proficient understanding of social media analytics and experience with Sprinklr preferred
• Prior experience with communicating with local and geographically dispersed stakeholders to deliver clear instructions and messaging
• Solid project management experience and account management traits
• Passionate about working as part of a larger team to deliver on a common goal
• Exceptional verbal and written English communications and presentation skills and - ideally - fluent in another Asian language to cover projects across APAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Social Media Strategist  (SG)

12 months fixed term contract

Maker Lab supports clients across the technology, entertainment, financial services, and payments industries. We’re looking for dynamic individuals to join our team and support our amazing real estate-focused technology client.

You will help build and manage the region's social media strategies, campaigns and content marketing. You will work closely with the APAC Social and Consumer Marketing teams when designing and delivering effective social media marketing campaigns and evergreen rollouts - from strategy, ideation, assets creation and development, execution, measurement, and day-to-day operations to overall project management. You will work closely with cross-functional teams and manage relationships with internal and external partners to move projects towards a common business and consumer marketing goal. You will also ensure relevant content analysis is done to reach goals effectively, helping to influence future strategy. 

Role: 

• You will be responsible for always-on social content curation efforts, from research and ideation to final delivery. 
• Work with the team and create the strategic foundations to help us generate and execute impossible-to-ignore ideas for the company’s and clients’ branding, promotional campaigns, and marketing communications.
• Evaluate trends, assess new data and keep up-to-date with marketing techniques.
• You will be a vocal advocate for the newest and boldest trends in copywriting and creativity. You will be tasked to share experiences and learnings to stimulate collective growth across the consumer marketing org. 
• You should be ready to evolve, investigate, pilot and change the courses based on insights and learnings to deliver optimal performance and creative excellence.
• Drive always-on digital/social media editorial content in line with existing content strategy for Facebook, Twitter, TikTok, LinkedIn and Instagram.
• Partner with designers to produce visuals that are social-by-design.
• Ideate creative campaigns and executions for heat moments and product launches.
• Proactive finessing and optimisation of copy to improve social content performance.
• Lead internal sharing on creativity, copywriting and social content best practices and champion creative excellence.
• Coordinate communication across a range of regional stakeholders in a matrix organisation.
• Research industry topics to spot new content worth sharing.

You:

• BA/BS degree or equivalent practical experience
• 6+ years of copywriting experience, with prior experience and a proven track record in social media and digital content strategy within an agency, consultancy or technology companies
• Able to transform large amounts of information into simple findings that the client can incorporate into their marketing efforts 
• Passionate about all things content marketing, content creation, social and creative
• Ability to work autonomously and identify opportunities in ambiguity, with a self-starter attitude in a start-up-like environment.
• Strong project management skills and ability to work on multiple projects simultaneously in a dynamic and constantly evolving matrix organisation.
• Exceptional verbal and written English communication and presentation skills and, ideally, fluent in another Asian language to support the projects spanning APAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.